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Compare Starbucks Corp (SBUX) vs Trade Desk Inc (TTD) Price & Performance

Starbucks CorpTrade
Trade Desk IncTrade

Price performance (Past 24H)

Key statistics

Starbucks Corp vs Trade Desk Inc — how do they compare? Starbucks Corp trades at $93.2 (market cap $106.26B), while Trade Desk Inc trades at $12.4 (market cap $5.83B). The key difference: Starbucks Corp is far larger — about 18.2× Trade Desk Inc's market cap, and Starbucks Corp pays a 2.7% dividend while Trade Desk Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Starbucks Corp for 190 Days and Trade Desk Inc for 72 Days on average.

SBUXTTD
Market Cap
$106.26B$5.83B
Volume
30,248,43415,864,392
Sector
Consumer CyclicalMedia
52-Week High
$108.55$54.13
52-Week Low
$78.46$11.92
Typical Hold Time
190 Days72 Days
Enterprise Value
$125.08B$4.78B
Dividend Yield
2.7%—

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Starbucks Corp

Starbucks (SBUX) trades at $93.58, down 2.63% amid bearish technical signals and recent store closure announcements. The company shows mixed fundamentals with a high P/E ratio of 54.09 but strong recent earnings beats. Revenue growth remains modest at $37.18B for 2025, while net income declined to $1.86B. Analyst consensus remains positive with a $115.50 price target despite ongoing restructuring challenges and geopolitical tensions in China operations.

The stock faces near-term pressure from operational restructuring but maintains long-term growth potential through international expansion and brand strength. Key risks include labor relations, Chinese market exposure, and execution of store optimization strategy. With 47% analyst buy ratings and solid dividend payments, SBUX offers value for patient investors despite current headwinds.

Trade Desk Inc

TTD trades at $12.09, up 1.43% on the day but remains under pressure with a bearish technical signal. Revenue grew to $2.90B in 2025, though net income margin slipped to 15.3%. Recent earnings show volatility, with a Q2 beat but Q1 miss. The stock faces stiff competition and slowing growth, reflected in negative cash flow trends and a workforce reduction announced in September 2026.

The outlook is cautious; while valuation ratios appear low, competitive threats from tech giants and declining growth pose significant risks. Analyst consensus is mixed with a $14.72 price target, but the stock's 68% YTD drop underscores investor skepticism. Upside depends on execution in connected TV and new verticals like healthcare ads.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

SBUX
100% Buy0% Sell
Avg holding period · 190 Days
TTD
63% Buy37% Sell
Avg holding period · 72 Days

Top news

Latest headlines on both assets

About Starbucks Corp

Starbucks Corporation retails, roasts, and provides its own brand of specialty coffee. The Company operates retail locations worldwide and sells whole bean coffees through its sales group, direct response business, supermarkets, and on the world wide web. Starbucks also produces and sells bottled coffee drinks and a line of ice creams.

Read more on SBUX →

About Trade Desk Inc

The Trade Desk Inc is engaged in providing a technology platform for ad buyers. Through its cloud-based platform ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and channels, including display, video, audio, in-app, native and social, on a multitude of devices. Its products include Data Management Platform, Cross-Device Targeting, Video Advertising, Mobile Advertising, and others.

Read more on TTD →