SAP SE vs Under Armour Inc Class A — how do they compare? SAP SE trades at $207.97 (market cap $245.39B), while Under Armour Inc Class A trades at $5.07 (market cap $2.08B). The key difference: SAP SE is far larger — about 118× Under Armour Inc Class A's market cap, and SAP SE pays a 1.4% dividend while Under Armour Inc Class A pays none. Which is the better fit depends on your goals.
| SAP | UAA | |
|---|---|---|
Market Cap | $245.39B | $2.08B |
Sector | Technology | Consumer Cyclical |
52-Week High | $280.46 | $8.14 |
52-Week Low | $146.38 | $4.17 |
Enterprise Value | $244.09B | $3.06B |
Dividend Yield | 1.4% | — |
Signals from Pluang's Aura AI — not financial advice
SAP trades at $211.55, down 1.66% today, near the consensus price target of $209.67. The stock shows mixed signals with a neutral technical outlook, strong profitability margins above 20%, and recent earnings beating expectations in two of the last three quarters. Cloud revenue growth and AI initiatives are key drivers, supported by a €10 billion buyback program through 2027.
Outlook is cautiously optimistic with upside to the high target of $242, but risks include slower AI monetization and competitive pressures. Investors should weigh robust fundamentals against near-term execution challenges in a volatile software sector.
Under Armour (UAA) trades at $5.06, down 3.62% on the day, reflecting persistent investor concerns. The stock is technically bearish, with moving averages signaling a downtrend. Fundamentally, the company reported a net loss of $201.27 million in 2025, with revenue declining to $5.16 billion. Recent news highlights a reduced revenue outlook for fiscal 2027, though cost discipline aims to preserve profitability.
The outlook remains challenging due to weak North American demand and falling revenue projections. Analyst consensus is a 'Hold' with a $6.67 price target, indicating cautious optimism for margin recovery. Key risks include sustained sales weakness and high debt levels. The stock offers potential upside if margin improvements materialize, but near-term headwinds dominate.
Trailing returns across standard periods
Founded in 1972 by former IBM employees, SAP provides database technology and enterprise resource planning software to enterprises around the world. Across more than 180 countries, the company serves 440,000 customers, approximately 80% of which are small to medium-size enterprises.
Read more on SAP →Under Armour develops, markets, and distributes athletic apparel, footwear, and accessories in North America and other territories. Consumers of its apparel include professional and amateur athletes, sponsored college and professional teams, and people with active lifestyles. The company sells merchandise through direct-to-consumer, including e-commerce and more than 400 combined factory house and brand house stores, and wholesale channels. Under Armour also operates a digital fitness app called MapMyFitness. The Baltimore-based company was founded in 1996.
Read more on UAA →