Banco Santander SA vs Zeta Global Holdings Corp — how do they compare? Banco Santander SA trades at $13.7 (market cap $191.46B), while Zeta Global Holdings Corp trades at $21.12 (market cap $5.32B). The key difference: Banco Santander SA is far larger — about 36× Zeta Global Holdings Corp's market cap, and Banco Santander SA pays a 2.09% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals.
| SAN | ZETA | |
|---|---|---|
Market Cap | $191.46B | $5.32B |
Sector | Financials | Technology |
52-Week High | $14.37 | $25.24 |
52-Week Low | $8.40 | $14.55 |
Dividend Yield | 2.09% | — |
Enterprise Value | — | $5.23B |
Trailing returns across standard periods
Latest headlines on both assets
Santander's focus is on retail and commercial banking. Latin America is geographically the largest operation, with Brazil by far the largest. Its continental European business is still mainly Iberian. Santander's U.K. presence is the result of the acquisition of building society Abbey. In the U.S., Santander operates a vehicle finance business and a regional bank focused on the Northeastern states.
Read more on SAN →Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.
Read more on ZETA →