Compare Boston Beer Company Inc (SAM) vs 22nd Century Group Inc (XXII) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Boston Beer Company Inc vs 22nd Century Group Inc — how do they compare? Boston Beer Company Inc trades at $163.71 (market cap $1.67B), while 22nd Century Group Inc trades at $2.17 (market cap $1.50M). The key difference: Boston Beer Company Inc is far larger — about 1113.3× 22nd Century Group Inc's market cap. Which is the better fit depends on your goals.
| SAM | XXII | |
|---|---|---|
Market Cap | $1.67B | $1.50M |
Sector | Consumer Staples | Technology |
52-Week High | $260.05 | $594.00 |
52-Week Low | $161.08 | $2.13 |
Enterprise Value | $1.44B | -$2.81M |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
SAM trades at $162.06, down 3.98% in the last session, with a bearish technical signal and key support at $158. The stock shows mixed fundamentals: revenue is stable near $2.0B, but net income turned negative in 2026 forecasts. Recent news includes a CFO transition and marketing leadership appointment, while earnings misses in Q1 and Q2 2026 highlight operational challenges.
The outlook is cautious; analyst consensus is a Hold with a $207.33 price target, but declining volumes and negative profit margins pose risks. Upside depends on execution of new brand initiatives and cost management, while competitive pressures and weak alcohol consumption trends remain headwinds for shareholder value.
XXII trades at $2.29, down 4.58% today, showing continued bearish momentum with negative technical signals. The company faces severe financial challenges with negative profit margins (-76.01% net income margin) and consecutive earnings misses. Despite analyst optimism (75% buy ratings), fundamental weakness persists with declining revenue and substantial losses. Recent corporate actions include a 20:1 reverse stock split completed June 2026 to maintain listing compliance.
The outlook remains challenging given persistent operational losses and negative cash flow from operations. Investment opportunity exists if the company can capitalize on its claimed $50B market opportunity and improve gross margins. Key risks include continued cash burn, competitive pressures in tobacco alternatives, and execution challenges in commercializing VLN products.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Boston Beer Company Inc
Boston Beer is a leader in U.S. high-end malt beverages and adjacent categories, with strong positions in craft beer, hard cider, and hard seltzer. The firm sells an array of flavor variants and package sizes, predominantly centered around four priority brands: Samuel Adams, Angry Orchard, Twisted Tea, and Truly Hard Seltzer. Its drinks are produced in both company-owned breweries as well as through third-party contract arrangements, and while the company primarily goes to market through independent wholesalers (as mandated by law), it operates a fairly large salesforce to induce demand across the value chain (distributors, retailers, and drinkers). The preponderance of revenue is generated domestically.
Read more on SAM →About 22nd Century Group Inc
22nd Century Group is a plant biotechnology company that uses genetic engineering and gene editing to control the levels of nicotine in tobacco plants. Its flagship product line, VLN®, is the first and only combustible cigarette authorized by the FDA as a Modified Risk Tobacco Product (MRTP), containing 95% less nicotine than traditional cigarettes to help adult smokers smoke less.
Read more on XXII →
