Compare Boston Beer Company Inc (SAM) vs ProShares UltraPro S&P500 (UPRO) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Boston Beer Company Inc vs ProShares UltraPro S&P500 — how do they compare? Boston Beer Company Inc trades at $163.71 (market cap $1.67B), while ProShares UltraPro S&P500 trades at $147.78. The key difference: ProShares UltraPro S&P500 is trading nearer its 52-week high, Boston Beer Company Inc nearer its low. Which is the better fit depends on your goals.
| SAM | UPRO | |
|---|---|---|
Market Cap | $1.67B | — |
Sector | Consumer Staples | Leveraged / Inverse |
52-Week High | $260.05 | $157.66 |
52-Week Low | $161.08 | $89.29 |
Enterprise Value | $1.44B | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
SAM trades at $162.06, down 3.98% in the last session, with a bearish technical signal and key support at $158. The stock shows mixed fundamentals: revenue is stable near $2.0B, but net income turned negative in 2026 forecasts. Recent news includes a CFO transition and marketing leadership appointment, while earnings misses in Q1 and Q2 2026 highlight operational challenges.
The outlook is cautious; analyst consensus is a Hold with a $207.33 price target, but declining volumes and negative profit margins pose risks. Upside depends on execution of new brand initiatives and cost management, while competitive pressures and weak alcohol consumption trends remain headwinds for shareholder value.
UPRO trades at $149.32, down 1.69% today, with a neutral technical signal overall. Moving averages suggest a bullish trend, but oscillators indicate neutral momentum. Support lies at $148, with resistance at $151. Recent news highlights S&P 500 volatility amid geopolitical tensions and AI-driven market concentration risks, influencing this leveraged ETF's performance.
The outlook for UPRO remains tied to S&P 500 movements, with potential upside from AI productivity gains but risks from high valuations and Fed policy. Investors face amplified volatility due to leverage, requiring caution amid economic uncertainties. Near-term direction hinges on market sentiment and macroeconomic indicators.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Boston Beer Company Inc
Boston Beer is a leader in U.S. high-end malt beverages and adjacent categories, with strong positions in craft beer, hard cider, and hard seltzer. The firm sells an array of flavor variants and package sizes, predominantly centered around four priority brands: Samuel Adams, Angry Orchard, Twisted Tea, and Truly Hard Seltzer. Its drinks are produced in both company-owned breweries as well as through third-party contract arrangements, and while the company primarily goes to market through independent wholesalers (as mandated by law), it operates a fairly large salesforce to induce demand across the value chain (distributors, retailers, and drinkers). The preponderance of revenue is generated domestically.
Read more on SAM →About ProShares UltraPro S&P500
UPRO is a leveraged ETF that seeks daily investment results, before fees and expenses, that correspond to three times (3x) the daily performance of the S&P 500 Index. It is a tactical, high-conviction instrument designed for short-term traders to amplify bullish market moves, utilizing a daily reset mechanism that creates significant compounding effects and volatility risks over time.
Read more on UPRO →
