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Compare Boston Beer Company Inc (SAM) vs Southern Company (SO) Price & Performance

Boston Beer Company IncTrade
Southern CompanyTrade

Price performance (Past 24H)

Key statistics

Boston Beer Company Inc vs Southern Company — how do they compare? Boston Beer Company Inc trades at $163.71 (market cap $1.67B), while Southern Company trades at $88.39 (market cap $102.37B). The key difference: Southern Company is far larger — about 61.3× Boston Beer Company Inc's market cap, and Southern Company pays a 3.42% dividend while Boston Beer Company Inc pays none. Which is the better fit depends on your goals.

SAMSO
Market Cap
$1.67B$102.37B
Sector
Consumer StaplesUtilities
52-Week High
$260.05$99.72
52-Week Low
$161.08$84.08
Enterprise Value
$1.43B$176.47B
Dividend Yield
3.42%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Boston Beer Company Inc

The Boston Beer Company (SAM) trades at $162.06, down 3.98% today, showing mixed signals with bearish technical indicators but positive cash flow trends. Recent earnings have missed expectations in Q1 and Q2 2026, though Q4 2025 beat estimates. The company maintains a debt-free balance sheet with strong operating cash flow of $270M in 2025, but faces volume declines and margin pressure.

SAM presents a cautious outlook with analyst consensus leaning Hold (71.87%) despite a $207.33 price target suggesting 28% upside. Key risks include declining alcohol consumption and execution challenges, while opportunities lie in new product launches and marketing leadership changes. The stock's valuation appears reasonable with P/E of 22.66 and P/S of 0.89.

Southern Company

No Aura AI signal available yet.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Boston Beer Company Inc

Boston Beer is a leader in U.S. high-end malt beverages and adjacent categories, with strong positions in craft beer, hard cider, and hard seltzer. The firm sells an array of flavor variants and package sizes, predominantly centered around four priority brands: Samuel Adams, Angry Orchard, Twisted Tea, and Truly Hard Seltzer. Its drinks are produced in both company-owned breweries as well as through third-party contract arrangements, and while the company primarily goes to market through independent wholesalers (as mandated by law), it operates a fairly large salesforce to induce demand across the value chain (distributors, retailers, and drinkers). The preponderance of revenue is generated domestically.

Read more on SAM

About Southern Company

Southern Company is a U.S. energy company with electric and gas utility businesses. Its power generation portfolio includes natural gas, nuclear, renewable, and other energy sources.

Read more on SO