Ross Stores, Inc. vs Synchrony Financial — how do they compare? Ross Stores, Inc. trades at $235.9 (market cap $75.63B), while Synchrony Financial trades at $72.23 (market cap $24.69B). The key difference: Ross Stores, Inc. is far larger — about 3.1× Synchrony Financial's market cap, and Synchrony Financial pays the higher dividend (1.63%). Which is the better fit depends on your goals.
| ROST | SYF | |
|---|---|---|
Market Cap | $75.63B | $24.69B |
Sector | Consumer Cyclical | Financials |
52-Week High | $240.13 | $88.47 |
52-Week Low | $134.02 | $63.78 |
Enterprise Value | $76.23B | — |
Dividend Yield | 0.75% | 1.63% |
Signals from Pluang's Aura AI — not financial advice
No Aura AI signal available yet.
Synchrony Financial (SYF) trades at $73.41, down 0.29% with a bearish technical signal. The stock shows strong fundamentals with a P/E of 7.62, net income margin of 24.06%, and consistent earnings beats. Recent corporate actions include a $0.30 dividend payment in May 2026. Cash flow remains positive despite projected 2026 challenges. Technical indicators show mixed signals with RSI at neutral levels but bearish moving averages.
SYF presents value opportunity with attractive valuation metrics and strong profitability, though facing near-term technical headwinds. Key risks include economic sensitivity as a consumer lender and potential margin pressure from rising rates. Analyst consensus remains bullish with $86.38 price target representing 17.7% upside potential from current levels.
Trailing returns across standard periods
Latest headlines on both assets
Ross Stores is a leading American off-price apparel and home fashion retailer, operating over 1,920 stores (at the end of fiscal 2021) across the Ross Dress for Less and dd's Discounts banners. Ross offers a variety of name-brand products and targets undercutting conventional retailers' regular prices by 20%-70%. The company uses an opportunistic, flexible merchandising approach
Read more on ROST →Synchrony Financial is a premier consumer financial services company and the largest provider of private-label credit cards in the United States. Spun off from GE Capital in 2014, it operates through a unique B2B2C model, embedding its financing products within the ecosystems of major partners like Amazon, Lowe’s, and PayPal. Synchrony leverages deep data analytics and a diverse multi-platform strategy—spanning retail, health, and auto—to drive customer loyalty and provide specialized credit solutions at the point of sale.
Read more on SYF →