Ross Stores, Inc. vs Schwab US Dividend Equity ETF — how do they compare? Ross Stores, Inc. trades at $226 (market cap $72.05B), while Schwab US Dividend Equity ETF trades at $33.1 (market cap $108.68B). The key difference: Schwab US Dividend Equity ETF is the larger of the two by market cap, and Ross Stores, Inc. pays a 0.79% dividend while Schwab US Dividend Equity ETF pays none. Which is the better fit depends on your goals — on Pluang, investors hold Ross Stores, Inc. for 48 Days and Schwab US Dividend Equity ETF for 62 Days on average.
| ROST | SCHD | |
|---|---|---|
Market Cap | $72.05B | $108.68B |
Volume | 1,674,861 | 21,463,071 |
Sector | Consumer Cyclical | Broad Market / Factor |
52-Week High | $255.23 | $35.21 |
52-Week Low | $147.71 | $26.44 |
Typical Hold Time | 48 Days | 62 Days |
Enterprise Value | $72.50B | — |
Dividend Yield | 0.79% | — |
Signals from Pluang's Aura AI — not financial advice
Ross Stores (ROST) trades at $225.20, up 0.44% today, showing strong fundamental performance with consistent earnings beats and robust profitability metrics including 42.63% ROE and 10.85% net margin. The stock faces technical headwinds with a bearish signal from moving averages, trading near support at $224. Recent news highlights store expansion initiatives and strong closeout supply benefits as the company captures value-conscious shoppers amid competitive retail pressures.
ROST presents a compelling investment case with analyst consensus pointing to 22% upside to the $274.14 price target, supported by strong earnings momentum and expanding margins. Key risks include retail competition, cost pressures, and macroeconomic sensitivity, but the company's value-focused strategy and operational discipline position it well for sustained growth.
SCHD trades at $32.65, down 0.61% on the day, with a bearish technical signal driven by moving averages. The ETF has outperformed the S&P 500 in 2026, with dividend growth attracting income investors. Recent news highlights its defensive tilt and quality focus amid a market pullback.
Outlook is mixed: strong dividend appeal and low fees support long-term income, but technical weakness and interest rate sensitivity pose near-term risks. Investors should weigh SCHD's consistent payout growth against potential underperformance in rising rate environments.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
Ross Stores is a leading American off-price apparel and home fashion retailer, operating over 1,920 stores (at the end of fiscal 2021) across the Ross Dress for Less and dd's Discounts banners. Ross offers a variety of name-brand products and targets undercutting conventional retailers' regular prices by 20%-70%. The company uses an opportunistic, flexible merchandising approach
Read more on ROST →SCHD is an ETF that tracks the Dow Jones U.S. Dividend 100 Index. It selects high-quality companies with a consistent track record of paying dividends, focusing on financial strength metrics like cash flow to total debt and return on equity, and excluding REITs. The fund aims to provide both income and capital appreciation, making it a popular choice for long-term, dividend-focused investors.
Read more on SCHD →