Rent the Runway Inc vs Southern Company — how do they compare? Rent the Runway Inc trades at $1.84 (market cap $56.83M), while Southern Company trades at $86.29 (market cap $98.29B). The key difference: Southern Company is far larger — about 1729.5× Rent the Runway Inc's market cap, and Southern Company pays a 3.56% dividend while Rent the Runway Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Rent the Runway Inc for 56 Days and Southern Company for 12 Days on average.
| RENT | SO | |
|---|---|---|
Market Cap | $56.83M | $98.29B |
Volume | 114,101 | 5,624,994 |
Sector | Consumer Cyclical | Utilities |
52-Week High | $9.39 | $99.72 |
52-Week Low | $1.55 | $82.35 |
Typical Hold Time | 56 Days | 12 Days |
Enterprise Value | $223.83M | $172.39B |
Dividend Yield | — | 3.56% |
Signals from Pluang's Aura AI — not financial advice
RENT trades at $1.83, up 10.91% today, amid mixed technical signals and ongoing legal investigations. The company shows improving fundamentals with revenue growth to $306.2M in 2025 and narrowing losses, though negative shareholder equity and high debt-to-asset ratio of 139.62% remain concerns. Recent CEO appointment and Q2 2026 results showing 20.8% revenue growth provide positive catalysts.
The outlook remains cautious with analyst consensus leaning Hold (57.89%) despite no Sell ratings. While valuation ratios appear attractive (P/E 0.12, P/S 0.12), significant financial risks including negative equity and ongoing legal probes warrant careful consideration. Near-term performance depends on execution under new leadership and debt management.
No Aura AI signal available yet.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
Rent the Runway Inc is an e-commerce platform that allows users to rent, subscribe, or buy designer apparel and accessories.
Read more on RENT →Southern Company is a U.S. energy company with electric and gas utility businesses. Its power generation portfolio includes natural gas, nuclear, renewable, and other energy sources.
Read more on SO →