PulteGroup, Inc. vs Zeta Global Holdings Corp — how do they compare? PulteGroup, Inc. trades at $112.04 (market cap $21.63B), while Zeta Global Holdings Corp trades at $33.08 (market cap $8.29B). The key difference: PulteGroup, Inc. is far larger — about 2.6× Zeta Global Holdings Corp's market cap, and PulteGroup, Inc. pays a 0.92% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals — on Pluang, investors hold PulteGroup, Inc. for 91 Days and Zeta Global Holdings Corp for 19 Days on average.
| PHM | ZETA | |
|---|---|---|
Market Cap | $21.63B | $8.29B |
Volume | 2,324,729 | 7,156,795 |
Sector | Consumer Cyclical | Technology |
52-Week High | $142.56 | $33.74 |
52-Week Low | $110.11 | $14.55 |
Typical Hold Time | 91 Days | 19 Days |
Enterprise Value | $22.04B | $8.18B |
Dividend Yield | 0.92% | — |
Signals from Pluang's Aura AI — not financial advice
PulteGroup (PHM) trades at $112.12, down 0.19% with a bearish technical outlook. The stock shows mixed fundamentals with recent earnings misses but maintains solid profitability margins. Analyst consensus remains positive with a $139.80 price target, though technical indicators signal selling pressure amid rising mortgage rate concerns affecting the housing sector.
PHM presents value opportunity with attractive P/E of 11.6 and strong cash flow generation, but faces headwinds from rising interest rates impacting housing demand. The stock trades near support at $110 with institutional accumulation providing downside cushion, though sector volatility requires careful risk management.
ZETA trades at $33.09, down 1.93% today, near its 52-week high. The stock shows a bullish technical trend with strong moving averages and support at $32. Fundamentally, revenue grew to $1.3B in 2025 with a gross margin of 59.48%, but net income remains negative. Recent quarters saw EPS beats, and the company is expanding internationally with a new UK hub. Analyst sentiment is positive with 12 buy ratings and a $32.40 consensus target.
The outlook is cautiously optimistic due to strong revenue growth and AI-driven customer adoption, but profitability risks persist with negative net margins and high valuation multiples. Investors should weigh growth potential against execution risks and competitive pressures in the tech services sector.
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Latest headlines on both assets
PulteGroup Inc is one of the largest homebuilders in the United States, operating in 40 markets across 23 states. The company mainly builds single-family detached homes (85% of unit sales) and offers products to entry-level, move-up, and active-adult buyers. PulteGroup offers homebuyers mortgage financing and title agency services through its financial services segment. The company is headquartered in Atlanta.
Read more on PHM →Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.
Read more on ZETA →