PulteGroup, Inc. vs Wayfair Inc — how do they compare? PulteGroup, Inc. trades at $118.95 (market cap $22.65B), while Wayfair Inc trades at $100.12 (market cap $13.71B). The key difference: PulteGroup, Inc. is the larger of the two by market cap, and PulteGroup, Inc. pays a 0.87% dividend while Wayfair Inc pays none. Which is the better fit depends on your goals.
| PHM | W | |
|---|---|---|
Market Cap | $22.65B | $13.71B |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $142.56 | $119.05 |
52-Week Low | $110.11 | $57.40 |
Enterprise Value | $23.07B | $16.05B |
Dividend Yield | 0.87% | — |
Signals from Pluang's Aura AI — not financial advice
PulteGroup (PHM) trades at $120.07, down 3.52% on the day, reflecting recent market pressure amid rising bond yields and mortgage rates. The stock shows mixed technical signals with a bearish moving average trend but oversold RSI levels. Fundamentally, PHM maintains solid profitability with a net margin of 11.62% and ROE of 14.9%, though recent quarters saw two EPS misses. The company continues expansion in Florida and declared a $0.26 quarterly dividend, payable October 2, 2026.
The outlook is cautious near-term due to housing affordability concerns, but PHM's valuation appears reasonable with a P/E of 12.26. Analyst consensus leans bullish with a $137.57 price target, suggesting 14.6% upside. Key risks include interest rate sensitivity and economic slowdown impacts on homebuyer demand.
Wayfair (W) trades at $99.96, up 0.53% today, with a bullish technical signal supported by moving averages and a golden cross pattern. The company reported Q2 2026 earnings of $0.95 per share, beating estimates, and revenue growth of 7.5% year-over-year, driven by U.S. demand and market share gains. However, it remains unprofitable with a net income margin of -2.49% and high debt levels. Recent news highlights expansion plans, including a 10th store opening, and positive analyst momentum.
The outlook is mixed: strong revenue growth and bullish analyst targets (consensus $125.14) suggest upside, but persistent losses, negative cash flow in 2026, and competitive pressures pose risks. Investors should weigh the company's market share gains against profitability challenges and macroeconomic sensitivity in the retail sector.
Trailing returns across standard periods
PulteGroup Inc is one of the largest homebuilders in the United States, operating in 40 markets across 23 states. The company mainly builds single-family detached homes (85% of unit sales) and offers products to entry-level, move-up, and active-adult buyers. PulteGroup offers homebuyers mortgage financing and title agency services through its financial services segment. The company is headquartered in Atlanta.
Read more on PHM →Wayfair is a global leader in home goods, operating a massive digital marketplace that connects millions of consumers with thousands of suppliers. It utilizes an asset-light, inventory-light model combined with a proprietary logistics network (CastleGate) and an accelerating brick-and-mortar presence to deliver an end-to-end shopping experience for everything from decor to full home renovations.
Read more on W →