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Compare Procter & Gamble Co (PG) vs TKO Group Holdings Inc (TKO) Price & Performance

Procter & Gamble CoTrade
TKO Group Holdings IncTrade

Price performance (Past 24H)

Key statistics

Procter & Gamble Co vs TKO Group Holdings Inc — how do they compare? Procter & Gamble Co trades at $143.47 (market cap $338.13B), while TKO Group Holdings Inc trades at $191.08 (market cap $14.28B). The key difference: Procter & Gamble Co is far larger — about 23.7× TKO Group Holdings Inc's market cap, and Procter & Gamble Co pays the higher dividend (2.99%). Which is the better fit depends on your goals.

PGTKO
Market Cap
$338.13B$14.28B
Volume
6,423,436
Sector
Consumer StaplesTechnology
52-Week High
$167.18$224.96
52-Week Low
$138.10$176.49
Enterprise Value
$363.97B$18.64B
Dividend Yield
2.99%1.62%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Procter & Gamble Co

Procter & Gamble (PG) trades at $145.59, down 0.57% on the day, with a bearish technical signal from moving averages but neutral oscillators. The company reported strong earnings beats in recent quarters, with Q3 2026 EPS expected at $1.89. Fundamentals show robust profitability, including a net income margin of 18.44% and ROE of 30.13%, though valuation ratios like P/E of 21.99 and P/S of 4.05 are at premiums to peers. Recent news highlights PG's dividend reliability and supply chain enhancements.

PG offers stability with consistent dividend growth and solid cash flows, but premium valuation and soft demand outlook pose near-term risks. Analyst consensus is bullish with a $161.20 price target, though technical weakness suggests potential consolidation. Key risks include economic sensitivity and competitive pressures, while institutional activity shows mixed positioning.

TKO Group Holdings Inc

TKO trades at $195.32, up 5.01% today, with a bullish technical outlook and strong analyst support. Recent Q2 2026 earnings showed revenue growth to $1.5 billion, though EPS missed expectations. The company benefits from media rights strength in UFC and WWE, with revenue projected to rise to $5.3 billion in 2026. Positive sentiment is driven by dividend declarations and conference participation.

The outlook is positive with a consensus price target of $228.17, implying 17% upside. Risks include earnings volatility and competitive pressures in sports entertainment. Institutional ownership trends and bullish analyst ratings (89% buy) support a favorable investment case, but investors should monitor execution on guidance.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Procter & Gamble Co

The Procter & Gamble Company manufactures and markets consumer products in countries throughout the world. The Company provides products in the laundry and cleaning, paper, beauty care, food and beverage, and health care segments. Procter & Gamble products are sold primarily through mass merchandisers, grocery stores, membership club stores, drug stores, and neighborhood stores.

Read more on PG

About TKO Group Holdings Inc

TKO Group Holdings is a premium sports and entertainment company that serves as the parent entity for the Ultimate Fighting Championship (UFC) and World Wrestling Entertainment (WWE). Formed through a seismic merger orchestrated by Endeavor, TKO leverages a combined global fanbase of over 1 billion to drive massive revenue through media rights, global live events, and a unified sponsorship platform, effectively monopolizing the professional combat sports landscape.

Read more on TKO