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Compare ON Holding AG (ONON) vs Boston Beer Company Inc (SAM) Price & Performance

ON Holding AGTrade
Boston Beer Company IncTrade

Price performance (Past 24H)

Key statistics

ON Holding AG vs Boston Beer Company Inc — how do they compare? ON Holding AG trades at $27.01 (market cap $9.11B), while Boston Beer Company Inc trades at $163.71 (market cap $1.67B). The key difference: ON Holding AG is far larger — about 5.5× Boston Beer Company Inc's market cap. Which is the better fit depends on your goals.

ONONSAM
Market Cap
$9.11B$1.67B
Sector
TechnologyConsumer Staples
52-Week High
$50.63$260.05
52-Week Low
$26.84$161.08
Enterprise Value
$8.25B$1.43B

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

ON Holding AG

ONON trades at $27.27, down 2.57% on the day, with a bearish technical signal despite recent earnings beats. The stock shows strong fundamentals with a 64.82% gross margin and 12.3% net income margin, while analyst consensus remains optimistic with a $45.67 price target. Recent news highlights robust APAC growth but notes tariff and cost risks.

Outlook is mixed: strong DTC growth and margin expansion support upside, but near-term headwinds include U.S. tariffs and wholesale restraint. The stock's current valuation near support levels may offer entry points for long-term investors despite technical weakness.

Boston Beer Company Inc

The Boston Beer Company (SAM) trades at $162.06, down 3.98% today, showing mixed signals with bearish technical indicators but positive cash flow trends. Recent earnings have missed expectations in Q1 and Q2 2026, though Q4 2025 beat estimates. The company maintains a debt-free balance sheet with strong operating cash flow of $270M in 2025, but faces volume declines and margin pressure.

SAM presents a cautious outlook with analyst consensus leaning Hold (71.87%) despite a $207.33 price target suggesting 28% upside. Key risks include declining alcohol consumption and execution challenges, while opportunities lie in new product launches and marketing leadership changes. The stock's valuation appears reasonable with P/E of 22.66 and P/S of 0.89.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About ON Holding AG

ON Holding AG is a Swiss sports company primarily known for its high-performance running shoes, apparel, and accessories under the 'On' brand. The company emphasizes a blend of high-end design, proprietary cloud technology (like CloudTec cushioning), and sustainability in its products. On has rapidly gained market share globally, appealing to both competitive athletes and general consumers in the performance and lifestyle footwear segments.

Read more on ONON

About Boston Beer Company Inc

Boston Beer is a leader in U.S. high-end malt beverages and adjacent categories, with strong positions in craft beer, hard cider, and hard seltzer. The firm sells an array of flavor variants and package sizes, predominantly centered around four priority brands: Samuel Adams, Angry Orchard, Twisted Tea, and Truly Hard Seltzer. Its drinks are produced in both company-owned breweries as well as through third-party contract arrangements, and while the company primarily goes to market through independent wholesalers (as mandated by law), it operates a fairly large salesforce to induce demand across the value chain (distributors, retailers, and drinkers). The preponderance of revenue is generated domestically.

Read more on SAM