New York Times Co vs YieldMax Magnificent 7 Fund of Option Income ETFs — how do they compare? New York Times Co trades at $72.07 (market cap $12.09B), while YieldMax Magnificent 7 Fund of Option Income ETFs trades at $11.4. The key difference: New York Times Co pays a 1.23% dividend while YieldMax Magnificent 7 Fund of Option Income ETFs pays none, and New York Times Co is trading nearer its 52-week high, YieldMax Magnificent 7 Fund of Option Income ETFs nearer its low. Which is the better fit depends on your goals.
| NYT | YMAG | |
|---|---|---|
Market Cap | $12.09B | — |
Sector | Media | Income / Options Overlay |
52-Week High | $85.86 | $15.98 |
52-Week Low | $51.43 | $11.00 |
Enterprise Value | $11.48B | — |
Dividend Yield | 1.23% | — |
Signals from Pluang's Aura AI — not financial advice
The New York Times Company (NYSE: NYT) trades at $74.69, down 1.63% on the day, with a bullish technical signal from moving averages and recent earnings beats. Revenue grew to $2.82 billion in 2025, with net income margin expanding to 12.17%. The stock is supported by strong cash flow from operations of $584 million and a consensus analyst price target of $78.00. Recent news includes the company's motion to quash subpoenas related to reporting on Air Force One, highlighting ongoing legal and press freedom challenges.
Outlook remains positive with consistent earnings growth and a defensive profile amid geopolitical tensions, but risks include regulatory pressures and competitive threats to digital subscriptions. The stock offers a dividend yield with the next payment scheduled for July 23, 2026. Institutional sentiment is mixed with a majority hold rating, suggesting cautious optimism for near-term appreciation toward the price target.
YMAG trades at $11.63, up 0.17% with a bearish technical signal from moving averages. The ETF provides weekly distributions, recently ranging from $0.07 to $0.40 per share, targeting income through covered calls on Magnificent Seven stocks. Key financial ratios are unavailable, limiting fundamental assessment. Recent news highlights distribution announcements and strategy discussions amid mixed sentiment regarding its performance versus peers.
Outlook hinges on volatility monetization via options, offering high yield but facing NAV decay risks. Investment appeal lies in income generation during range-bound markets, though underperformance in rising equity environments and high expenses pose challenges. Risks include dependency on underlying stock volatility and competitive ETF pressure.
Trailing returns across standard periods
Latest headlines on both assets
New York Times Co is an American media company known for publishing its flagship newspaper, The New York Times. The company also operates the International New York Times newspaper, as well as digital properties such as nytimes and various smartphone applications. Circulation of The New York Times is the source of revenue for the company, followed by print and digital advertising and its paid digital-only subscription to The New York Times. The company has a daily print circulation of over 500,000 and 1,000,000 on Sundays. The source of growth for The New York Times is its digital subscription service, which has over 1,000,000 paid users.
Read more on NYT →YMAG is an actively managed 'fund of funds' that provides equal-weighted exposure to the seven YieldMax ETFs tracking the 'Magnificent 7' tech giants (Apple, Microsoft, Alphabet, Amazon, Nvidia, Meta, and Tesla). It seeks to generate high current income by harvesting option premiums across these leaders, offering a streamlined way to access concentrated tech volatility in an income-producing format.
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