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Compare New York Times Co (NYT) vs Schwab US Dividend Equity ETF (SCHD) Price & Performance

New York Times CoTrade
Schwab US Dividend Equity ETFTrade

Price performance (Past 24H)

Key statistics

New York Times Co vs Schwab US Dividend Equity ETF — how do they compare? New York Times Co trades at $66.01 (market cap $10.74B), while Schwab US Dividend Equity ETF trades at $33.06 (market cap $110.56B). The key difference: Schwab US Dividend Equity ETF is far larger — about 10.3× New York Times Co's market cap, and New York Times Co pays a 1.38% dividend while Schwab US Dividend Equity ETF pays none. Which is the better fit depends on your goals — on Pluang, investors hold New York Times Co for 81 Days and Schwab US Dividend Equity ETF for 62 Days on average.

NYTSCHD
Market Cap
$10.74B$110.56B
Volume
2,096,35223,539,168
Sector
MediaBroad Market / Factor
52-Week High
$85.86$35.21
52-Week Low
$54.66$26.44
Typical Hold Time
81 Days62 Days
Enterprise Value
$10.14B—
Dividend Yield
1.38%—

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

New York Times Co

The New York Times Company (NYT) trades at $64.90, up 1.3% with a bearish technical signal despite strong fundamental performance. Recent earnings beats and consistent revenue growth to $2.82 billion in 2025 highlight operational strength, though a shareholder lawsuit and AI copyright disputes present headwinds. Analyst consensus is mixed with a $84 price target suggesting 29% upside from current levels.

The stock offers value through earnings growth and dividend yield, but faces sentiment pressure from legal challenges and technical indicators. Key risks include litigation outcomes and competitive pressures in digital media, while institutional ownership trends and positive cash flow generation support the investment case for patient investors.

Schwab US Dividend Equity ETF

SCHD trades at $33.09, up 1.35% with a bullish technical signal despite mixed moving averages. Recent news highlights its outperformance versus the S&P 500 in 2026 and dividend growth, though the ETF faces pressure from rising interest rates. Support sits at $32-$33, with resistance at $33-$34. The RSI readings are neutral, while ADX signals conflicting trend strength.

Outlook: SCHD offers income growth and lower fees, appealing for dividend investors, but interest rate sensitivity and defensive tilts pose risks. The ETF's rule-based approach may miss high-growth stocks, as seen with Broadcom. Near-term performance hinges on macroeconomic trends and dividend sustainability.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

NYT
0% Buy100% Sell
Avg holding period · 81 Days
SCHD
82% Buy18% Sell
Avg holding period · 62 Days

Top news

Latest headlines on both assets

About New York Times Co

New York Times Co is an American media company known for publishing its flagship newspaper, The New York Times. The company also operates the International New York Times newspaper, as well as digital properties such as nytimes and various smartphone applications. Circulation of The New York Times is the source of revenue for the company, followed by print and digital advertising and its paid digital-only subscription to The New York Times. The company has a daily print circulation of over 500,000 and 1,000,000 on Sundays. The source of growth for The New York Times is its digital subscription service, which has over 1,000,000 paid users.

Read more on NYT →

About Schwab US Dividend Equity ETF

SCHD is an ETF that tracks the Dow Jones U.S. Dividend 100 Index. It selects high-quality companies with a consistent track record of paying dividends, focusing on financial strength metrics like cash flow to total debt and return on equity, and excluding REITs. The fund aims to provide both income and capital appreciation, making it a popular choice for long-term, dividend-focused investors.

Read more on SCHD →