New York Times Co vs Procter & Gamble Co — how do they compare? New York Times Co trades at $66.28 (market cap $10.47B), while Procter & Gamble Co trades at $150 (market cap $343.34B). The key difference: Procter & Gamble Co is far larger — about 32.8× New York Times Co's market cap, and Procter & Gamble Co pays the higher dividend (2.95%). Which is the better fit depends on your goals — on Pluang, investors hold New York Times Co for 81 Days and Procter & Gamble Co for 131 Days on average.
| NYT | PG | |
|---|---|---|
Market Cap | $10.47B | $343.34B |
Volume | 1,998,850 | 8,662,344 |
Sector | Media | Consumer Staples |
52-Week High | $85.86 | $167.18 |
52-Week Low | $54.66 | $138.10 |
Typical Hold Time | 81 Days | 131 Days |
Enterprise Value | $9.86B | $369.18B |
Dividend Yield | 1.42% | 2.95% |
Signals from Pluang's Aura AI — not financial advice
The New York Times Company (NYT) trades at $66.60, up 3.95% over the past 24 hours, with a bearish technical signal. Recent earnings have consistently beaten expectations, with Q1 and Q2 2026 EPS exceeding forecasts. Revenue and net income have shown steady growth from 2022 to 2025, with margins improving. The company declared a quarterly dividend of $0.23 per share, payable in October 2026. Analyst consensus is a 'Hold' with a price target of $84.00, suggesting potential upside from the current price.
Outlook remains mixed; strong fundamentals and earnings beats support growth, but a shareholder lawsuit and bearish technical indicators present near-term risks. The stock offers a dividend yield, and institutional interest is present, but investors should weigh legal uncertainties and market sentiment against solid financial performance.
Procter & Gamble (PG) trades at $150.59, up 1.47% today, with a bullish technical signal from moving averages and a consensus analyst price target of $160.13. The company reported revenue of $84.28 billion in 2025, with net income of $15.97 billion and strong profitability margins. Recent earnings have consistently beaten expectations, and the stock offers a dividend yield with a history of increases.
PG presents a stable investment with consistent earnings and dividend growth, supported by a robust balance sheet. Risks include premium valuation multiples and modest revenue growth outlook. Analyst sentiment is predominantly positive, with 53% buy ratings, but investors should monitor competitive pressures and economic sensitivity.
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New York Times Co is an American media company known for publishing its flagship newspaper, The New York Times. The company also operates the International New York Times newspaper, as well as digital properties such as nytimes and various smartphone applications. Circulation of The New York Times is the source of revenue for the company, followed by print and digital advertising and its paid digital-only subscription to The New York Times. The company has a daily print circulation of over 500,000 and 1,000,000 on Sundays. The source of growth for The New York Times is its digital subscription service, which has over 1,000,000 paid users.
Read more on NYT →The Procter & Gamble Company manufactures and markets consumer products in countries throughout the world. The Company provides products in the laundry and cleaning, paper, beauty care, food and beverage, and health care segments. Procter & Gamble products are sold primarily through mass merchandisers, grocery stores, membership club stores, drug stores, and neighborhood stores.
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