Compare ServiceNow Inc (NOW) vs Under Armour Inc Class A (UA) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
ServiceNow Inc vs Under Armour Inc Class A — how do they compare? ServiceNow Inc trades at $140.86 (market cap $144.48B), while Under Armour Inc Class A trades at $4.78 (market cap $2.07B). The key difference: ServiceNow Inc is far larger — about 69.8× Under Armour Inc Class A's market cap, and ServiceNow Inc is trading nearer its 52-week high, Under Armour Inc Class A nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold ServiceNow Inc for 54 Days and Under Armour Inc Class A for 18 Days on average.
| NOW | UA | |
|---|---|---|
Market Cap | $144.48B | $2.07B |
Volume | 11,801,699 | 2,680,141 |
Sector | Technology | Consumer Cyclical |
52-Week High | $189.26 | $7.88 |
52-Week Low | $83.00 | $3.96 |
Typical Hold Time | 54 Days | 18 Days |
Enterprise Value | $148.27B | $3.05B |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
ServiceNow (NOW) trades at $139.75, up 1.36% with strong technical momentum and bullish moving average signals. The company demonstrates robust fundamentals with $13.28B revenue in 2025, 74.77% gross margins, and consistent earnings beats. Recent AI product growth exceeding $1B annual contract value and positive market sentiment position the stock for potential upside toward the $146.04 consensus target.
Outlook remains positive with AI-driven growth catalysts, though premium valuation (P/E 87.34) and competitive pressures present risks. Wall Street maintains strong buy sentiment (87% buy ratings) with institutional confidence in the company's enterprise software leadership and AI integration strategy supporting long-term growth potential.
Under Armour (UA) trades at $4.74, up 0.85% with a bullish technical signal despite mixed earnings. The company faces revenue declines and negative profitability with a -9.99% net margin, though valuation metrics like P/S of 0.41 appear attractive. Recent Q2 2026 earnings beat expectations, but guidance has been lowered amid softer consumer demand.
Outlook remains challenging with significant cash burn and competitive pressures. While analyst sentiment is mixed with 39.7% buy ratings, the stock offers speculative value for turnaround investors willing to bear execution risks and ongoing revenue headwinds in the athletic apparel sector.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
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Top news
Latest headlines on both assets
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About ServiceNow Inc
ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management (ITSM), expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service (PaaS).
Read more on NOW →About Under Armour Inc Class A
Under Armour is a leading inventor, marketer, and distributor of branded athletic performance apparel, footwear, and accessories. Built on the 'technical' performance of synthetic fabrics, the company is currently undergoing a multi-year brand evolution centered on premium product innovation, operational rigor, and a renewed focus on its North American core under the guidance of founder Kevin Plank.
Read more on UA →
