ServiceNow Inc vs Toast Inc. Class A Common Stock — how do they compare? ServiceNow Inc trades at $139.38 (market cap $143.30B), while Toast Inc. Class A Common Stock trades at $29.65 (market cap $17.85B). The key difference: ServiceNow Inc is far larger — about 8× Toast Inc. Class A Common Stock's market cap, and ServiceNow Inc is more actively traded (13,207,010 versus 6,311,718). Which is the better fit depends on your goals — on Pluang, investors hold ServiceNow Inc for 54 Days and Toast Inc. Class A Common Stock for 0 Days on average.
| NOW | TOST | |
|---|---|---|
Market Cap | $143.30B | $17.85B |
Volume | 13,207,010 | 6,311,718 |
Sector | Technology | Technology |
52-Week High | $189.26 | $39.02 |
52-Week Low | $83.00 | $22.33 |
Typical Hold Time | 54 Days | 0 Days |
Enterprise Value | $147.09B | $16.10B |
Signals from Pluang's Aura AI — not financial advice
ServiceNow (NOW) trades at $140.32, down 0.38% on the day, with a bullish technical signal driven by moving averages. The company reported strong Q2 2026 earnings, beating estimates with EPS of $0.90, and its AI business surpassed $1 billion in annual contract value. Revenue grew to $13.28 billion in 2025, with a net income margin of 11.34%, though valuation multiples remain elevated with a P/E of 86.63.
The outlook is positive, supported by robust AI adoption and enterprise demand, but risks include high valuation, competitive pressures, and potential margin compression. Analysts are overwhelmingly bullish with an 86.96% buy rating and a consensus price target of $150.71, suggesting upside potential from current levels.
Toast (TOST) trades at $30.89, down 1.37% on the day, with neutral technical indicators showing support at $30 and resistance at $32. The company demonstrates strong fundamental performance with 23% revenue growth in Q2 2026 to $1.91B and expanding profit margins, though valuation metrics remain elevated with a P/E of 39.1. Recent expansion into convenience stores with Toast Fuel and AI-driven product enhancements signal continued growth initiatives.
The outlook remains positive with 61.8% analyst buy ratings and a $38.22 consensus price target representing 24% upside potential. Key risks include execution challenges in new market segments and competitive pressures in the restaurant technology space, while strong earnings beats and institutional support provide confidence in the growth trajectory.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management (ITSM), expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service (PaaS).
Read more on NOW →Toast Inc. provides a cloud-based technology platform for the restaurant industry, combining point-of-sale hardware and software with payment processing, online ordering, payroll, and supplier management tools. The platform serves restaurants ranging from single locations to multi-unit groups across US.
Read more on TOST →