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Compare ServiceNow Inc (NOW) vs Nu Holdings Ltd (NU) Price & Performance

ServiceNow IncTrade
Nu Holdings LtdTrade

Price performance (Past 24H)

Key statistics

ServiceNow Inc vs Nu Holdings Ltd — how do they compare? ServiceNow Inc trades at $139.69 (market cap $142.54B), while Nu Holdings Ltd trades at $15.44 (market cap $75.26B). The key difference: ServiceNow Inc is the larger of the two by market cap, and Nu Holdings Ltd is more actively traded (82,363,718 versus 8,001,761). Which is the better fit depends on your goals — on Pluang, investors hold ServiceNow Inc for 54 Days and Nu Holdings Ltd for 53 Days on average.

NOWNU
Market Cap
$142.54B$75.26B
Volume
8,001,76182,363,718
Sector
TechnologyFinancials
52-Week High
$189.26$18.76
52-Week Low
$83.00$11.60
Typical Hold Time
54 Days53 Days
Enterprise Value
$146.33B$97.88B

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

ServiceNow Inc

ServiceNow (NOW) trades at $139.75, up 1.29% with bullish technical momentum and strong institutional support. The company demonstrates robust revenue growth from $7.2B in 2022 to $13.3B in 2025, with consistent earnings beats and expanding AI capabilities driving investor optimism. Despite premium valuation metrics (P/E 86.17, P/S 9.75), the stock benefits from positive analyst sentiment with 87% buy ratings and a $146.04 consensus target.

NOW presents a compelling growth story with AI revenue surpassing $1B and projected to triple by 2029. However, elevated valuation multiples and competitive pressures from Atlassian and Palantir warrant caution. The stock's upside depends on sustained AI adoption and margin preservation amid increasing investment requirements.

Nu Holdings Ltd

NU Holdings trades at $15.38, down 1.79% on the day, with strong technical momentum indicated by bullish moving averages. The company demonstrates robust fundamentals with revenue growing from $3.0B in 2022 to $10.6B in 2025 and net income reaching $2.9B. Recent news highlights market volatility around potential acquisition rumors, though the company has denied pursuing a Monzo deal.

The outlook remains positive with analyst consensus favoring Buy ratings (56.52%) and a $16.53 price target suggesting 7.5% upside. Key risks include credit quality concerns from expanding lending operations and high customer concentration. Revenue growth and profitability trends support continued investor interest despite recent earnings misses.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

NOW
43% Buy57% Sell
Avg holding period · 54 Days
NU
30% Buy70% Sell
Avg holding period · 53 Days

Top news

Latest headlines on both assets

About ServiceNow Inc

ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management (ITSM), expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service (PaaS).

Read more on NOW →

About Nu Holdings Ltd

Nu Holdings Ltd is engaged in providing digital banking services. It offers several financial services such as Credit cards, Personal Account, Investments, Personal Loans, Insurance, Mobile payments, Business Account, and Rewards.

Read more on NU →