Nike Inc vs Wayfair Inc — how do they compare? Nike Inc trades at $41.29 (market cap $61.30B), while Wayfair Inc trades at $103.75 (market cap $14.14B). The key difference: Nike Inc is far larger — about 4.3× Wayfair Inc's market cap, and Nike Inc pays a 3.97% dividend while Wayfair Inc pays none. Which is the better fit depends on your goals.
| NKE | W | |
|---|---|---|
Market Cap | $61.30B | $14.14B |
Volume | 8,887,180 | — |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $79.17 | $119.05 |
52-Week Low | $40.75 | $57.40 |
Enterprise Value | $63.30B | $16.47B |
Dividend Yield | 3.97% | — |
Signals from Pluang's Aura AI — not financial advice
Nike (NKE) trades at $42.11, up 0.98% on the day, showing resilience amid a challenging period. The stock faces bearish technical signals but maintains strong profitability metrics including 42.91% gross margin and 22.14% ROE. Recent earnings have consistently beaten expectations, with Q1 2026 EPS of $0.72 significantly exceeding the $0.11 forecast. However, revenue declined to $46.31B in 2025 from $51.4B in 2024, reflecting ongoing business headwinds.
Nike's investment case balances strong brand value and consistent earnings beats against revenue pressures and competitive challenges. The consensus price target of $50.45 suggests 20% upside potential, though technical indicators remain bearish. Key risks include China market weakness and inventory management issues, while opportunities lie in digital transformation and product innovation driving future growth.
No Aura AI signal available yet.
Trailing returns across standard periods
NIKE, Inc. designs, develops, and markets athletic footwear, apparel, equipment, and accessory products for men, women, and children. The Company sells its products worldwide to retail stores, through its own stores, subsidiaries, and distributors.
Read more on NKE →Wayfair is a global leader in home goods, operating a massive digital marketplace that connects millions of consumers with thousands of suppliers. It utilizes an asset-light, inventory-light model combined with a proprietary logistics network (CastleGate) and an accelerating brick-and-mortar presence to deliver an end-to-end shopping experience for everything from decor to full home renovations.
Read more on W →