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Compare Nike Inc (NKE) vs Sony Group Corp (SONY) Price & Performance

Sony Group CorpTrade

Price performance (Past 24H)

Key statistics

Nike Inc vs Sony Group Corp — how do they compare? Nike Inc trades at $40.67 (market cap $61.30B), while Sony Group Corp trades at $23.44 (market cap $138.43B). The key difference: Sony Group Corp is far larger — about 2.3× Nike Inc's market cap, and Nike Inc pays the higher dividend (3.97%). Which is the better fit depends on your goals.

NKESONY
Market Cap
$61.30B$138.43B
Volume
8,887,180
Sector
Consumer CyclicalTechnology
52-Week High
$79.17$30.26
52-Week Low
$40.75$19.32
Enterprise Value
$63.30B$136.35B
Dividend Yield
3.97%0.67%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Nike Inc

Nike (NKE) trades at $42.11, up 0.98% on the day, showing resilience amid a challenging period. The stock faces bearish technical signals but maintains strong profitability metrics including 42.91% gross margin and 22.14% ROE. Recent earnings have consistently beaten expectations, with Q1 2026 EPS of $0.72 significantly exceeding the $0.11 forecast. However, revenue declined to $46.31B in 2025 from $51.4B in 2024, reflecting ongoing business headwinds.

Nike's investment case balances strong brand value and consistent earnings beats against revenue pressures and competitive challenges. The consensus price target of $50.45 suggests 20% upside potential, though technical indicators remain bearish. Key risks include China market weakness and inventory management issues, while opportunities lie in digital transformation and product innovation driving future growth.

Sony Group Corp

Sony (SONY) trades at $23.82, up 1.53% over the past day, with a bullish technical signal from moving averages and oscillators. Recent earnings show mixed quarterly results, beating in Q4 2025 and Q2 2026 but missing in Q1 2026. The company reported strong operating cash flow of $2.32 trillion in 2025, though net income margin turned negative at -1.75% for 2026. Positive sentiment is driven by blockbuster Spider-Man performance and a joint venture with TSMC for image sensors.

The outlook is cautiously optimistic, supported by analyst consensus with 68.75% buy ratings and a 29.75% upside potential. Key opportunities include growth in gaming and sensors, while risks involve profitability pressures and competitive threats. Investors should weigh strong cash flow against margin volatility.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Nike Inc

NIKE, Inc. designs, develops, and markets athletic footwear, apparel, equipment, and accessory products for men, women, and children. The Company sells its products worldwide to retail stores, through its own stores, subsidiaries, and distributors.

Read more on NKE

About Sony Group Corp

Sony Group is a conglomerate with consumer electronics roots, which not only designs, develops, produces, and sells electronic equipment and devices, but also is engaged in content businesses, such as console and mobile games, music, and movies. Sony is a global top company of CMOS image sensors, game consoles, professional broadcasting cameras, and music publishing, and is one of the top players on digital cameras, wireless earphones, recorded music, movies, and so on. Sony's business portfolio is well diversified with six major business segments. The company fully consolidated Sony Financial in September 2020, which provides life and non-life insurance, banking, and other financial services.

Read more on SONY