Investment
Features
FeesSafety
Academy
More
Pluang+

Compare NICE Ltd (NICE) vs Trade Desk Inc (TTD) Price & Performance

Trade Desk IncTrade

Price performance (Past 24H)

Key statistics

NICE Ltd vs Trade Desk Inc — how do they compare? NICE Ltd trades at $101.98 (market cap $5.99B), while Trade Desk Inc trades at $13.54 (market cap $6.29B). The key difference: NICE Ltd and Trade Desk Inc are close in size by market cap, and NICE Ltd is trading nearer its 52-week high, Trade Desk Inc nearer its low. Which is the better fit depends on your goals.

NICETTD
Market Cap
$5.99B$6.29B
Sector
TechnologyTechnology
52-Week High
$153.44$55.36
52-Week Low
$83.15$13.39
Enterprise Value
$5.72B$5.24B

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

NICE Ltd

NICE stock trades at $101.85, up 4.88% today, showing strong momentum after exceeding Q2 2026 earnings expectations with $2.70 EPS versus $2.63 expected. The company maintains solid fundamentals with 65.12% gross margins and 13.86% net income margin, while technical indicators show bullish momentum with key resistance at $103. Recent partnerships with RingCentral and ESG initiatives highlight strategic growth positioning.

The outlook remains positive with analyst consensus target of $115 suggesting 13% upside potential. Key risks include competitive pressures in customer engagement software and potential margin compression as revenue growth outpaces profit growth. Institutional ownership trends show mixed activity with some firms increasing positions while others trim holdings.

Trade Desk Inc

The Trade Desk (TTD) is trading at $13.80, down 21.9% in 24 hours and near 7-year lows following disappointing Q2 earnings. Revenue grew just 3% to $715 million, missing guidance, while Q3 guidance projects a 12% decline. Technical indicators show bearish momentum with support at $13 and resistance at $15. Despite strong profitability metrics including 76.9% gross margins, recent execution gaps and advertiser pressure have triggered multiple analyst downgrades.

The outlook remains challenging with near-term revenue headwinds and competitive pressures. While valuation appears reasonable at 16.4x P/E, the stock faces significant execution risks and sentiment deterioration. Recovery depends on stabilizing advertiser relationships and reversing recent market share losses in the ad-tech sector.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About NICE Ltd

NICE Ltd. is a global leader in both enterprise software and cloud computing, specializing in customer experience and financial crime prevention solutions. The company's platform utilizes advanced analytics, AI, and automation to help organizations enhance customer interactions, ensure compliance, and combat fraud. NICE serves a diverse client base, including contact centers, financial institutions, and government agencies, by optimizing operations and improving service quality.

Read more on NICE

About Trade Desk Inc

The Trade Desk Inc is engaged in providing a technology platform for ad buyers. Through its cloud-based platform ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and channels, including display, video, audio, in-app, native and social, on a multitude of devices. Its products include Data Management Platform, Cross-Device Targeting, Video Advertising, Mobile Advertising, and others.

Read more on TTD