Norwegian Cruise Line Holdings Ltd vs United Parcel Service Inc — how do they compare? Norwegian Cruise Line Holdings Ltd trades at $18.94 (market cap $8.59B), while United Parcel Service Inc trades at $103.99 (market cap $88.85B). The key difference: United Parcel Service Inc is far larger — about 10.3× Norwegian Cruise Line Holdings Ltd's market cap, and United Parcel Service Inc pays a 6.28% dividend while Norwegian Cruise Line Holdings Ltd pays none. Which is the better fit depends on your goals.
| NCLH | UPS | |
|---|---|---|
Market Cap | $8.59B | $88.85B |
Sector | Consumer Cyclical | Industrials |
52-Week High | $26.94 | $120.00 |
52-Week Low | $14.79 | $82.58 |
Enterprise Value | $23.40B | $112.87B |
Volume | — | 2,288,643 |
Dividend Yield | — | 6.28% |
Signals from Pluang's Aura AI — not financial advice
NCLH trades at $19.09, up 2.91% today, with a bearish technical signal but recent earnings beats. The company reported Q2 2026 EPS of $0.48, exceeding the $0.4115 estimate, and revenue growth has improved from $4.8B in 2022 to $9.83B in 2025. However, net income margin declined to 4.3% in 2025 from 9.6% in 2024, and high debt levels remain a concern with total liabilities of $18.54B against equity of $1.43B.
The outlook is mixed: analyst consensus is a Buy with a $20.73 price target, but risks include volatile fuel costs, macroeconomic pressures on travel demand, and execution of turnaround plans. The stock offers value with a P/E of 11.33, yet investor sentiment is cautious due to recent guidance cuts and bearish technical indicators.
UPS stock trades at $103.72, down 0.95% on the day, with a bearish technical signal from moving averages. Recent quarterly earnings have consistently beaten estimates, with Q2 2026 EPS of $1.76 versus $1.65 expected. Revenue for 2025 was $88.66 billion, though net income margin has trended down to 5.08% in 2026. The company maintains a solid dividend of $1.64 per share and is focusing on automation and healthcare logistics to drive growth.
The outlook is mixed: analyst consensus is a Buy with a $117.90 price target, but technicals suggest near-term pressure. Key opportunities include strategic shifts away from low-margin business and digital tool enhancements for SMBs. Risks involve cost pressures, competitive threats, and dividend sustainability concerns as it consumed nearly all free cash flow in 2025.
Trailing returns across standard periods
Latest headlines on both assets
Norwegian Cruise Line is the world's third-largest cruise company by berths (at more than 62,000), operating 29 ships across three brands (Norwegian, Oceania, and Regent Seven Seas), offering both freestyle and luxury cruising. The company has redeployed its entire fleet as of May 2022. With eight passenger vessels on order among its brands through 2027 (representing 20,000 incremental berths), Norwegian is increasing capacity faster than its peers, expanding its brand globally. Norwegian sailed to around 500 global destinations before the pandemic.
Read more on NCLH →United Parcel Service, Inc. (UPS) delivers packages and documents throughout the United States and in other countries and territories. The Company also provides global supply chain services and less-than-truckload transportation, primarily in the US UPS's business consists of integrated air and ground pick-up and delivery network
Read more on UPS →