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Compare Strategy Inc. (MSTR) vs TKO Group Holdings Inc (TKO) Price & Performance

Strategy Inc.Trade
TKO Group Holdings IncTrade

Price performance (Past 24H)

Key statistics

Strategy Inc. vs TKO Group Holdings Inc — how do they compare? Strategy Inc. trades at $154.34 (market cap $60.40B), while TKO Group Holdings Inc trades at $178.01 (market cap $13.28B). The key difference: Strategy Inc. is far larger — about 4.5× TKO Group Holdings Inc's market cap, and TKO Group Holdings Inc pays a 1.74% dividend while Strategy Inc. pays none. Which is the better fit depends on your goals — on Pluang, investors hold Strategy Inc. for 112 Days and TKO Group Holdings Inc for 30 Days on average.

MSTRTKO
Market Cap
$60.40B$13.28B
Volume
23,421,830857,653
Sector
TechnologyMedia
52-Week High
$320.29$224.96
52-Week Low
$82.31$175.58
Typical Hold Time
112 Days30 Days
Enterprise Value
$79.16B$17.64B
Dividend Yield
—1.74%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Strategy Inc.

MSTR stock trades at $154.34, up 0.63% with a bullish technical signal and strong analyst support. The company shows concerning fundamentals with negative net income margins of -6,102.96% and three consecutive earnings misses, though revenue remains stable around $477 million. Recent news highlights Citigroup's upgraded price target to $240 and the stock's 35% monthly surge, positioning it as a high-risk, high-reward play tied to Bitcoin market movements despite operational challenges.

Outlook remains polarized: 62% analyst buy ratings and a $253 consensus target suggest 64% upside, but extreme profitability risks and volatile cash flows demand caution. Investment opportunity hinges on Bitcoin's performance amplifying equity value, while risks include persistent losses, debt burden, and sensitivity to crypto market swings.

TKO Group Holdings Inc

TKO trades at $178.01, down 0.35% on the day, near its 52-week low of $174.58 (Defense World, 2026-10-02). The stock is technically bearish with mixed earnings history, including a Q2 2026 EPS miss. Revenue grew to $5.3B in 2026 with a net profit margin of 4.32%. A quarterly dividend of $0.79 is scheduled for payment on September 30, 2026.

Wall Street maintains a strong buy consensus (89% buy ratings) with a $227 price target, suggesting significant upside. Key risks include earnings volatility and competitive pressures in sports entertainment. Positive catalysts are media rights deals and live event momentum, but the stock faces near-term technical headwinds.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

MSTR
57% Buy43% Sell
Avg holding period · 112 Days
TKO
0% Buy100% Sell
Avg holding period · 30 Days

Top news

Latest headlines on both assets

About Strategy Inc.

MicroStrategy Inc is a provider of enterprise analytics and mobility software. It offers MicroStrategy Analytics platform that delivers reports and dashboards and enables users to conduct ad hoc analysis and share insights through mobile devices or the Web

Read more on MSTR →

About TKO Group Holdings Inc

TKO Group Holdings is a premium sports and entertainment company that serves as the parent entity for the Ultimate Fighting Championship (UFC) and World Wrestling Entertainment (WWE). Formed through a seismic merger orchestrated by Endeavor, TKO leverages a combined global fanbase of over 1 billion to drive massive revenue through media rights, global live events, and a unified sponsorship platform, effectively monopolizing the professional combat sports landscape.

Read more on TKO →