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Compare Morgan Stanley (MS) vs Trade Desk Inc (TTD) Price & Performance

Morgan StanleyTrade
Trade Desk IncTrade

Price performance (Past 24H)

Key statistics

Morgan Stanley vs Trade Desk Inc — how do they compare? Morgan Stanley trades at $188.6 (market cap $297.95B), while Trade Desk Inc trades at $12.4 (market cap $5.72B). The key difference: Morgan Stanley is far larger — about 52.1× Trade Desk Inc's market cap, and Morgan Stanley pays a 2.42% dividend while Trade Desk Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Morgan Stanley for 93 Days and Trade Desk Inc for 72 Days on average.

MSTTD
Market Cap
$297.95B$5.72B
Volume
5,030,24714,380,236
Sector
FinancialsMedia
52-Week High
$228.42$54.13
52-Week Low
$151.86$11.92
Typical Hold Time
93 Days72 Days
Enterprise Value
$663.67B$4.66B
Dividend Yield
2.42%—

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Morgan Stanley

Morgan Stanley (MS) trades at $187.41, down 1.86% on the day, with a bearish technical signal but strong fundamentals including a P/E of 15.32 and net income margin of 27.59%. The stock has consistently beaten earnings estimates in recent quarters, with Q3 2026 results pending. Revenue growth is robust, rising from $50.2B in 2022 to $66.0B in 2025, and the company highlights growth opportunities in wealth management and AI financing.

The outlook is supported by a bullish analyst consensus with a $229.25 price target, though risks include volatile cash flows and rising debt-to-asset ratios. Near-term price action is testing support near $184, with investor sentiment mixed amid fading capital markets momentum but positive long-term growth narratives.

Trade Desk Inc

TTD trades at $12.34, down 3.52% today and 68% year-to-date, reflecting bearish technical signals and recent earnings misses. Revenue grew to $2.90B in 2025 with a 15.3% net margin, but 2026 guidance indicates slowing growth. The stock faces pressure from competition and index removal flows, with analyst consensus at a $14.72 price target amid mixed sentiment.

Outlook remains cautious due to competitive threats and slowing revenue growth, though valuation ratios appear low. Key risks include execution challenges and macroeconomic headwinds, while potential upside hinges on market share retention and cost management improvements.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

MS
100% Buy0% Sell
Avg holding period · 93 Days
TTD
63% Buy37% Sell
Avg holding period · 72 Days

Top news

Latest headlines on both assets

About Morgan Stanley

Morgan Stanley is a global investment bank whose history, through its legacy firms, can be traced back to 1924. The company has institutional securities, wealth management, and investment management segments. The company had about $5 trillion of client assets as well as over 70,000 employees at the end of 2021. Approximately 50% of the company's net revenue is from its institutional securities business, with the remainder coming from wealth and investment management. The company derives about 30% of its total revenue outside the Americas.

Read more on MS →

About Trade Desk Inc

The Trade Desk Inc is engaged in providing a technology platform for ad buyers. Through its cloud-based platform ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and channels, including display, video, audio, in-app, native and social, on a multitude of devices. Its products include Data Management Platform, Cross-Device Targeting, Video Advertising, Mobile Advertising, and others.

Read more on TTD →