Monster Beverage Corp vs VF Corp — how do they compare? Monster Beverage Corp trades at $94.52 (market cap $93.35B), while VF Corp trades at $16.88 (market cap $6.62B). The key difference: Monster Beverage Corp is far larger — about 14.1× VF Corp's market cap, and VF Corp pays a 2.13% dividend while Monster Beverage Corp pays none. Which is the better fit depends on your goals.
| MNST | VFC | |
|---|---|---|
Market Cap | $93.35B | $6.62B |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $99.94 | $21.55 |
52-Week Low | $58.75 | $11.66 |
Enterprise Value | $91.65B | $10.77B |
Dividend Yield | — | 2.13% |
Trailing returns across standard periods
Monster Beverage is a leader in the energy drink subsegment of the beverage industry. The Monster trademark anchors the portfolio, and notable offerings include Monster Energy and Monster Ultra. The firm has also started to incubate new trademarks for emerging enclaves of the energy space, like Reign in performance energy. It is primarily a brand owner, outsourcing most of its manufacturing processes to third-party copackers. It primarily uses the Coca-Cola bottling system for distribution after a strategic agreement in which Coke became Monster's largest shareholder (nearly 20%) and that also included the exchange of certain businesses between the two firms. Most of Monster's revenue is generated in the United States, though international geographies are increasing in the mix.
Read more on MNST →VF designs, produces, and distributes branded apparel and accessories. Its largest apparel categories include action sports, outdoor, and workwear. Its portfolio of about a dozen brands includes Vans, The North Face, Timberland, Supreme, and Dickies. VF markets its products in the Americas, Europe, and Asia-Pacific through wholesale sales to retailers, e-commerce, and branded stores owned by the company and partners. The company has grown through multiple acquisitions and traces its roots to 1899.
Read more on VFC →