McDonald's Corp vs Under Armour Inc Class A — how do they compare? McDonald's Corp trades at $264.05 (market cap $190.16B), while Under Armour Inc Class A trades at $7.18 (market cap $3.07B). The key difference: McDonald's Corp is far larger — about 61.9× Under Armour Inc Class A's market cap, and McDonald's Corp pays a 2.78% dividend while Under Armour Inc Class A pays none. Which is the better fit depends on your goals.
| MCD | UA | |
|---|---|---|
Market Cap | $190.16B | $3.07B |
Volume | 2,230,036 | — |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $341.06 | $7.88 |
52-Week Low | $264.54 | $3.96 |
Enterprise Value | $243.87B | $4.70B |
Dividend Yield | 2.78% | — |
Signals from Pluang's Aura AI — not financial advice
McDonald's (MCD) trades at $267.71, down 2.1% on the day, with a bearish technical signal driven by moving averages. The company reported steady revenue growth to $26.89 billion in 2025 and a net income margin of 31.62%, though Q2 2026 earnings are pending. Recent news highlights a new 'McDonald's NEXT' strategy focusing on automation and menu improvements to boost competitiveness.
The stock presents a buying opportunity with a consensus price target of $329, implying 23% upside, supported by strong analyst sentiment (58% buy ratings). Risks include inflationary pressures on franchisee margins and high long-term debt of $38.42 billion. Earnings execution and strategy rollout will be key for near-term performance.
Under Armour (UA) trades at $7.13, down 2.06% on the day, with a bullish technical signal from moving averages but mixed oscillators. The company reported a net loss of $201.27 million for 2025, with revenue of $5.16 billion, and faces declining revenue projections for 2026. Recent news includes a Dodge collaboration and an upcoming Q1 2027 earnings call on August 7, 2026.
The outlook remains challenged by negative profitability and cash flow, though analyst consensus leans slightly bullish with 40.3% buy ratings. Key risks include sustained revenue declines and high debt, while potential upside hinges on successful execution of premium product focus and inventory management strategies.
Trailing returns across standard periods
Latest headlines on both assets
McDonald's Corporation franchises and operates fast-food restaurants in the global restaurant industry. The Company's restaurants serves a variety of value-priced menu products in countries around the world.
Read more on MCD →Under Armour is a leading inventor, marketer, and distributor of branded athletic performance apparel, footwear, and accessories. Built on the 'technical' performance of synthetic fabrics, the company is currently undergoing a multi-year brand evolution centered on premium product innovation, operational rigor, and a renewed focus on its North American core under the guidance of founder Kevin Plank.
Read more on UA →