McDonald's Corp vs Plby Group Inc — how do they compare? McDonald's Corp trades at $273.89 (market cap $193.70B), while Plby Group Inc trades at $1.34 (market cap $139.87M). The key difference: McDonald's Corp is far larger — about 1384.9× Plby Group Inc's market cap, and McDonald's Corp pays a 2.72% dividend while Plby Group Inc pays none. Which is the better fit depends on your goals.
| MCD | PLBY | |
|---|---|---|
Market Cap | $193.70B | $139.87M |
Volume | 2,230,036 | — |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $341.06 | $2.71 |
52-Week Low | $262.80 | $1.11 |
Enterprise Value | $247.47B | $287.68M |
Dividend Yield | 2.72% | — |
Signals from Pluang's Aura AI — not financial advice
McDonald's (MCD) trades at $274.15, down slightly by 0.12% on the day, with technical indicators showing a neutral overall signal. The company demonstrates strong fundamentals with consistent revenue growth, reaching $26.89 billion in 2025, and robust profitability with a 31.72% net income margin. Recent earnings have consistently beaten expectations, and the company has announced a new global growth strategy focused on automation and menu innovation to drive future performance.
The outlook for MCD is positive, supported by strong analyst consensus with a $322.45 price target implying significant upside. Key opportunities include the successful execution of its new growth plan and its defensive qualities in a challenging economy. Primary risks involve inflationary pressures on franchisee margins and intense competition in the quick-service restaurant sector.
PLBY trades at $1.22, up 5.17% today, amid a bearish technical signal with moving averages indicating selling pressure. The company reported Q2 2026 revenue growth and positive operating cash flow, with a net income margin improving to -6.21% in 2026 from -10.48% in 2025. Recent developments include inclusion in the Russell 2000 index and a share repurchase program, while debt-to-asset ratio remains elevated at 59.52% as of 2025.
The outlook is mixed: analyst consensus is 75% buy with potential from brand licensing growth, but high debt and persistent net losses pose risks. Investors should weigh the improving EBITDA trend against negative equity and competitive pressures in the leisure sector.
Trailing returns across standard periods
Latest headlines on both assets
McDonald's Corporation franchises and operates fast-food restaurants in the global restaurant industry. The Company's restaurants serves a variety of value-priced menu products in countries around the world.
Read more on MCD →PLBY Group Inc is a pleasure and leisure company. The company's segment includes Licensing, Direct-to-Consumer, and Digital Subscriptions and Content. It generates maximum revenue from the Direct-to-Consumer segment. Direct-to-Consumer operations include consumer products sold through third-party retailers or online direct-to-customer. Geographically, it derives a majority of revenue from the United States.
Read more on PLBY →