Macy's Inc vs VF Corp — how do they compare? Macy's Inc trades at $22.7 (market cap $5.95B), while VF Corp trades at $15.06 (market cap $5.71B). The key difference: Macy's Inc and VF Corp are close in size by market cap, and Macy's Inc pays the higher dividend (3.36%). Which is the better fit depends on your goals — on Pluang, investors hold Macy's Inc for 58 Days and VF Corp for 65 Days on average.
| M | VFC | |
|---|---|---|
Market Cap | $5.95B | $5.71B |
Volume | 6,030,644 | 8,987,330 |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $26.21 | $21.55 |
52-Week Low | $16.51 | $12.62 |
Typical Hold Time | 58 Days | 65 Days |
Enterprise Value | $9.75B | $10.00B |
Dividend Yield | 3.36% | 2.48% |
Signals from Pluang's Aura AI — not financial advice
Macy's (M) trades at $22.67, down 0.53% on the day, with a bullish technical signal from moving averages and oversold RSI levels. The stock shows attractive valuation with a P/E of 8.35 and P/S of 0.27, supported by a 15.99% ROE. Recent earnings have consistently beaten estimates, and the company's 'A Bold New Chapter' strategy is driving digital and omnichannel growth, though revenue has declined from 2022 peaks. Cash flow trends are improving, with net cash flow turning positive in 2024 and 2025.
The outlook is cautiously optimistic, with a consensus price target of $24.25 offering potential upside. Investment opportunities include deep value, dividend yield, and successful turnaround execution. Key risks are competitive pressures, uneven sales growth, and macroeconomic sensitivity affecting consumer spending. Analyst sentiment is mixed, with 32% buy ratings but 51% hold, reflecting uncertainty around sustained momentum.
VFC trades at $15.00, up 4.31% today, with a bullish technical signal from moving averages and oscillators. The company reported mixed quarterly results, beating in Q4 2025 but missing in subsequent quarters, with revenue declining from $11.8B in 2022 to $9.5B in 2025. Analyst consensus is a 'Hold' with a $18.33 price target, representing 22% upside potential from current levels.
VFC faces execution challenges with Vans brand weakness offsetting strength in Outdoor segments, though valuation appears attractive with P/S of 0.61. Key risks include ongoing revenue declines, negative net income, and high debt levels. The stock offers potential upside if management's turnaround plan succeeds, but requires careful monitoring of quarterly execution.
Trailing returns across standard periods
Founded in 1858 and based in New York City, Macy's operates 570 stores under the Macy's nameplate, 58 stores under the Bloomingdale's nameplate, and 160 freestanding Bluemercury specialty beauty stores (as of the end of fiscal-year 2021). Macy's also operates e-commerce sites and licenses two Bloomingdale's stores in the United Arab Emirates and Kuwait. Women's apparel, accessories, shoes, cosmetics, and fragrances comprised 59% of Macy's 2021 sales.
Read more on M →VF designs, produces, and distributes branded apparel and accessories. Its largest apparel categories include action sports, outdoor, and workwear. Its portfolio of about a dozen brands includes Vans, The North Face, Timberland, Supreme, and Dickies. VF markets its products in the Americas, Europe, and Asia-Pacific through wholesale sales to retailers, e-commerce, and branded stores owned by the company and partners. The company has grown through multiple acquisitions and traces its roots to 1899.
Read more on VFC →