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Compare Southwest Airlines Co (LUV) vs TKO Group Holdings Inc (TKO) Price & Performance

Southwest Airlines CoTrade
TKO Group Holdings IncTrade

Price performance (Past 24H)

Key statistics

Southwest Airlines Co vs TKO Group Holdings Inc — how do they compare? Southwest Airlines Co trades at $41.71 (market cap $20.23B), while TKO Group Holdings Inc trades at $179 (market cap $13.28B). The key difference: Southwest Airlines Co is the larger of the two by market cap, and Southwest Airlines Co is trading nearer its 52-week high, TKO Group Holdings Inc nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Southwest Airlines Co for 65 Days and TKO Group Holdings Inc for 30 Days on average.

LUVTKO
Market Cap
$20.23B$13.28B
Volume
14,560,422857,653
Sector
IndustrialsMedia
52-Week High
$54.80$224.96
52-Week Low
$29.67$175.58
Typical Hold Time
65 Days30 Days
Enterprise Value
$23.33B$17.64B
Dividend Yield
1.74%1.74%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Southwest Airlines Co

Southwest Airlines (LUV) trades at $41.66, down 0.14% with a bearish technical signal. The stock shows mixed earnings performance with a recent Q2 beat but Q1 miss. Valuation metrics appear reasonable with P/E of 25.85 and P/S of 0.72. The company is undergoing a commercial transformation with new fare structures expected to generate significant EBIT growth, though net margins remain thin at 2.78%. Cash flow trends show improvement projected for 2026 with positive net cash flow of $316M.

LUV presents a turnaround opportunity with its revenue transformation initiatives targeting over $2 billion EBIT in 2026. The 19% upside to consensus price target of $49.61 offers potential reward, but risks include high fuel costs, competitive pressure from legacy carriers, and execution challenges. Analyst sentiment is mixed with 42% buy ratings amid ongoing operational changes.

TKO Group Holdings Inc

TKO trades at $179.38, up 0.41% on the day, but technical indicators signal a bearish trend with the stock near a 52-week low of $174.58 (Defense World, 2026-10-02). The company reported mixed Q2 2026 earnings, missing EPS estimates but raising full-year guidance. Revenue growth remains solid, with 2026 projections at $5.3B, though profitability margins are thin at 4.33% net income margin. A quarterly dividend of $0.79 was declared for payment in September 2026.

Wall Street maintains a bullish stance with 89% buy ratings and a $227 consensus price target, implying significant upside. Key risks include execution on media rights deals, competitive pressures in sports entertainment, and reliance on live events. The stock's high P/E of 63.73 suggests growth expectations must be met to justify valuation.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

LUV
0% Buy100% Sell
Avg holding period · 65 Days
TKO
0% Buy100% Sell
Avg holding period · 30 Days

Top news

Latest headlines on both assets

About Southwest Airlines Co

Southwest Airlines is the largest domestic carrier in the United States, as measured by the number of originating passengers boarded. Southwest operates over 700 aircraft in an all-Boeing 737 fleet. Despite expanding into longer routes and business travel, the airline still specializes in short-haul leisure flights, using a point-to-point network. Southwest operates a low-cost carrier business model.

Read more on LUV →

About TKO Group Holdings Inc

TKO Group Holdings is a premium sports and entertainment company that serves as the parent entity for the Ultimate Fighting Championship (UFC) and World Wrestling Entertainment (WWE). Formed through a seismic merger orchestrated by Endeavor, TKO leverages a combined global fanbase of over 1 billion to drive massive revenue through media rights, global live events, and a unified sponsorship platform, effectively monopolizing the professional combat sports landscape.

Read more on TKO →