Southwest Airlines Co vs Invesco NASDAQ 100 ETF — how do they compare? Southwest Airlines Co trades at $44.87 (market cap $22.27B), while Invesco NASDAQ 100 ETF trades at $297.87. The key difference: Southwest Airlines Co pays a 1.58% dividend while Invesco NASDAQ 100 ETF pays none, and Invesco NASDAQ 100 ETF is trading nearer its 52-week high, Southwest Airlines Co nearer its low. Which is the better fit depends on your goals.
| LUV | QQQM | |
|---|---|---|
Market Cap | $22.27B | — |
Sector | Industrials | Broad Market / Factor |
52-Week High | $54.80 | $307.23 |
52-Week Low | $29.67 | $229.87 |
Enterprise Value | $25.37B | — |
Dividend Yield | 1.58% | — |
Signals from Pluang's Aura AI — not financial advice
Southwest Airlines (LUV) trades at $44.9, down 4.57% on the day, with a bearish technical signal from moving averages. The company reported mixed quarterly earnings, beating in Q2 2026 but missing in Q1 2026, while revenue growth is projected to rise to $30.1B in 2026. Recent news highlights board appointments and initiatives to attract business travelers, amid a volatile fuel cost environment.
LUV presents a cautious opportunity with a consensus price target of $53.86 implying upside, supported by improving cash flow and dividend payments. Risks include fuel price volatility, execution on new business offerings, and competitive pressures, requiring careful monitoring of earnings consistency and cost management.
QQQM trades at $298.50, up 0.58% with a bullish technical outlook supported by moving averages. The ETF tracks the Nasdaq-100 index with exposure to large-cap tech stocks. Recent news highlights QQQM's lower expense ratio advantage over QQQ at $15 annually versus $18, making it an attractive cost-efficient option for Nasdaq-100 exposure. The fund has demonstrated strong historical performance with approximately 14% average annual returns since inception.
The outlook remains positive given Nasdaq's tech-led rally potential in H2 2026, though investors face concentration risk in mega-cap tech holdings. Key risks include market volatility and potential regulatory scrutiny of large tech companies. QQQM offers efficient Nasdaq-100 exposure with competitive fees for long-term growth investors seeking tech sector leadership.
Trailing returns across standard periods
Latest headlines on both assets
Southwest Airlines is the largest domestic carrier in the United States, as measured by the number of originating passengers boarded. Southwest operates over 700 aircraft in an all-Boeing 737 fleet. Despite expanding into longer routes and business travel, the airline still specializes in short-haul leisure flights, using a point-to-point network. Southwest operates a low-cost carrier business model.
Read more on LUV →QQQM is an ETF designed to track the performance of the NASDAQ-100 Index. It provides exposure to the 100 largest non-financial companies listed on the NASDAQ. Positioned as a lower-cost and more long-term-investor-friendly alternative to its peer QQQ, QQQM offers the same fundamental market exposure but typically has a lower share price and is structured to appeal to investors focused on accumulation rather than active trading.
Read more on QQQM →