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Compare Southwest Airlines Co (LUV) vs MasterCard Inc (MA) Price & Performance

Southwest Airlines CoTrade
MasterCard IncTrade

Price performance (Past 24H)

Key statistics

Southwest Airlines Co vs MasterCard Inc — how do they compare? Southwest Airlines Co trades at $41.07 (market cap $20.23B), while MasterCard Inc trades at $584.46 (market cap $503.50B). The key difference: MasterCard Inc is far larger — about 24.9× Southwest Airlines Co's market cap, and Southwest Airlines Co pays the higher dividend (1.74%). Which is the better fit depends on your goals — on Pluang, investors hold Southwest Airlines Co for 65 Days and MasterCard Inc for 134 Days on average.

LUVMA
Market Cap
$20.23B$503.50B
Volume
14,560,4223,390,859
Sector
IndustrialsFinancials
52-Week High
$54.80$599.86
52-Week Low
$29.67$471.55
Typical Hold Time
65 Days134 Days
Enterprise Value
$23.33B$516.53B
Dividend Yield
1.74%0.61%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Southwest Airlines Co

Southwest Airlines (LUV) trades at $41.72, down 1.72% today, with mixed technical signals showing bearish moving averages but neutral oscillators. The company demonstrates improving fundamentals with Q2 2026 EPS beating expectations at $0.94 versus $0.51 expected, while revenue growth continues from $28.06B in 2025 to projected $30.1B in 2026. Recent corporate developments include upcoming Q3 2026 earnings release on October 21 and successful commercial transformation initiatives driving revenue growth.

LUV presents a compelling value opportunity with attractive valuation metrics (P/S 0.72, EV/EBITDA 8.4) and analyst consensus target of $49.61 offering 19% upside. However, investors face risks from volatile fuel costs, competitive pressures in the airline industry, and inconsistent earnings performance as seen in the Q1 2026 miss. The stock's transformation into a merchandised airline with new revenue streams provides growth catalysts but requires monitoring of execution risks.

MasterCard Inc

Mastercard (MA) trades at $570.06, up 0.61% with strong technical and fundamental momentum. The stock shows bullish moving average signals and has consistently beaten earnings estimates in recent quarters. Revenue growth accelerated to $32.79B in 2025 with impressive 46.34% net margins, though valuation multiples remain elevated with P/E at 31.61. Recent institutional buying activity and positive analyst coverage support the upward trend.

Mastercard presents a compelling growth story with expanding global payment volumes and digital transformation initiatives. The primary investment thesis centers on continued market share gains and margin expansion, though risks include payment industry disruption from stablecoins and elevated valuation multiples requiring sustained high growth. Analyst consensus targets $666.67 suggest 17% upside potential from current levels.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

LUV

No sentiment data available yet.

MA
63% Buy37% Sell
Avg holding period · 134 Days

Top news

Latest headlines on both assets

About Southwest Airlines Co

Southwest Airlines is the largest domestic carrier in the United States, as measured by the number of originating passengers boarded. Southwest operates over 700 aircraft in an all-Boeing 737 fleet. Despite expanding into longer routes and business travel, the airline still specializes in short-haul leisure flights, using a point-to-point network. Southwest operates a low-cost carrier business model.

Read more on LUV →

About MasterCard Inc

Mastercard Incorporated provides financial transaction processing services. The Company offers payment processing services for credit and debit cards, electronic cash, automated teller machines, and travelers checks. Mastercard serves customers worldwide.

Read more on MA →