Kohl's Corporation vs Trade Desk Inc — how do they compare? Kohl's Corporation trades at $19.34 (market cap $2.10B), while Trade Desk Inc trades at $13.61 (market cap $6.37B). The key difference: Trade Desk Inc is far larger — about 3× Kohl's Corporation's market cap, and Kohl's Corporation pays a 2.7% dividend while Trade Desk Inc pays none. Which is the better fit depends on your goals.
| KSS | TTD | |
|---|---|---|
Market Cap | $2.10B | $6.37B |
Sector | Consumer Cyclical | Technology |
52-Week High | $24.71 | $55.36 |
52-Week Low | $11.72 | $13.39 |
Enterprise Value | $8.20B | $5.32B |
Dividend Yield | 2.7% | — |
Signals from Pluang's Aura AI — not financial advice
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The Trade Desk (TTD) trades at $13.66, down 90% from its 2024 peak, with bearish technical signals and recent earnings misses. Revenue growth slowed to 3% in Q2 2026, and Q3 guidance projects a 12% decline. Despite strong profitability margins (net margin 13.6%), the stock faces execution challenges and advertiser pressure. Analyst sentiment is mixed with a $13.87 price target, while institutional selling and downgrades reflect mounting concerns.
Outlook remains cautious amid weak guidance and competitive threats, though current valuations (P/E 16.1) may attract value investors. Key risks include persistent revenue declines and market share erosion. Recovery hinges on stabilizing advertiser relationships and reversing recent execution gaps.
Trailing returns across standard periods
Latest headlines on both assets
Kohl's operates 1,165 department stores in 49 states that sell moderately priced private-label and national brand clothing, shoes, accessories, cosmetics, and home furnishings. Most of these stores are in strip centers. Kohl's also operates a large digital sales business. Women's apparel is Kohl's largest category, having generated 27% of its 2021 sales. The retailer, headquartered in Menomonee Falls, Wisconsin, opened its first department store in 1962.
Read more on KSS →The Trade Desk Inc is engaged in providing a technology platform for ad buyers. Through its cloud-based platform ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and channels, including display, video, audio, in-app, native and social, on a multitude of devices. Its products include Data Management Platform, Cross-Device Targeting, Video Advertising, Mobile Advertising, and others.
Read more on TTD →