Kohl's Corporation vs S&P500 ETF — how do they compare? Kohl's Corporation trades at $20.36 (market cap $2.28B), while S&P500 ETF trades at $778.47 (market cap $821.54B). The key difference: S&P500 ETF is far larger — about 360.3× Kohl's Corporation's market cap, and Kohl's Corporation pays a 2.49% dividend while S&P500 ETF pays none. Which is the better fit depends on your goals — on Pluang, investors hold Kohl's Corporation for 48 Days and S&P500 ETF for 205 Days on average.
| KSS | SPY | |
|---|---|---|
Market Cap | $2.28B | $821.54B |
Volume | 4,960,280 | 40,070,358 |
Sector | Consumer Cyclical | — |
52-Week High | $24.71 | $779.14 |
52-Week Low | $11.72 | $631.99 |
Typical Hold Time | 48 Days | 205 Days |
Enterprise Value | $7.88B | — |
Dividend Yield | 2.49% | — |
Signals from Pluang's Aura AI — not financial advice
Kohl's (KSS) trades at $20.35, up 1.14% with a bullish technical outlook despite recent earnings beats. The stock shows attractive valuation metrics with P/E of 8.63 and P/S of 0.15, though revenue has declined from $19.4B in 2022 to $16.2B in 2025. Recent Q2 2026 earnings beat expectations with $1.28 EPS versus $0.58 expected, and the company raised full-year guidance amid merchandising improvements.
KSS presents a value opportunity with strong fundamentals but faces headwinds from 18 consecutive quarters of declining sales. Analyst consensus is mixed with 30% buy ratings and a $15.50 price target below current levels. The turnaround story depends on holiday execution and sales stabilization to sustain recent gains beyond tariff-related benefits.
SPY, the SPDR S&P 500 ETF, trades at $778.54, up 0.16% on the day, with a bullish technical signal driven by moving averages. The ETF is positioned near resistance at $777, with support at $771. Recent news highlights mixed sentiment, with some articles noting strong profit growth expectations for the S&P 500 in 2026 but potential headwinds from margin debt and slowing growth forecasts for 2027.
The outlook for SPY remains tied to broader market trends, with opportunities from potential year-end rallies and strong corporate earnings, but risks include macroeconomic volatility and elevated valuations. Investor sentiment is cautious amid warnings about market collapses and shifting profit growth projections.
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Kohl's operates 1,165 department stores in 49 states that sell moderately priced private-label and national brand clothing, shoes, accessories, cosmetics, and home furnishings. Most of these stores are in strip centers. Kohl's also operates a large digital sales business. Women's apparel is Kohl's largest category, having generated 27% of its 2021 sales. The retailer, headquartered in Menomonee Falls, Wisconsin, opened its first department store in 1962.
Read more on KSS →The ETF is designed to track the performance of the securities and the stocks in the S&P 500 Index. To maintain the composition and weightings, the advisor adjusts the ETF from time to time to conform to periodic changes in the index target.
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