Kohl's Corporation vs Altria Group Inc — how do they compare? Kohl's Corporation trades at $18.49 (market cap $2.16B), while Altria Group Inc trades at $65.16 (market cap $114.13B). The key difference: Altria Group Inc is far larger — about 52.8× Kohl's Corporation's market cap, and Altria Group Inc pays the higher dividend (6.2%). Which is the better fit depends on your goals.
| KSS | MO | |
|---|---|---|
Market Cap | $2.16B | $114.13B |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $24.71 | $74.92 |
52-Week Low | $11.72 | $54.72 |
Enterprise Value | $8.26B | $136.34B |
Dividend Yield | 2.63% | 6.2% |
Signals from Pluang's Aura AI — not financial advice
Kohl's (KSS) trades at $19.30, up 4.54% in the last session, with a bullish technical signal from moving averages. The stock shows attractive valuation ratios, including a P/E of 8.11 and P/B of 0.54, but faces revenue declines from $16.22B in 2025 to an expected $15.5B in 2026. Recent Q1 2026 earnings beat estimates, and the company appointed a new COO to drive operational improvements.
The outlook is mixed: low valuations and earnings beats offer upside, but persistent sales drops and thin net margins near 1.77% pose risks. Analyst consensus is cautious with a $16.75 price target below the current price, reflecting concerns over competitive pressures and cash flow volatility.
Altria Group (MO) trades at $68.35, up 0.89% with mixed technical signals showing bearish moving averages but oversold RSI levels. The company maintains strong profitability with 39% net income margin and $6.95B net income for 2025, though revenue declined slightly to $20.14B. Recent earnings show alternating beats and misses, with Q3 2026 results pending. Analyst consensus remains bullish with 61.5% buy ratings and $71.50 price target, while the stock offers a 6.3% dividend yield with 56 consecutive annual increases expected.
MO presents value opportunity with 14.4x P/E ratio and strong cash flow generation, but faces headwinds from cigarette volume declines and regulatory pressures. The smoke-free product transition shows progress but remains early stage. Current price near support at $67 suggests limited downside, while analyst targets indicate 4.6% upside potential. Key risks include litigation exposure and slower-than-expected diversification from traditional tobacco products.
Trailing returns across standard periods
Latest headlines on both assets
Kohl's operates 1,165 department stores in 49 states that sell moderately priced private-label and national brand clothing, shoes, accessories, cosmetics, and home furnishings. Most of these stores are in strip centers. Kohl's also operates a large digital sales business. Women's apparel is Kohl's largest category, having generated 27% of its 2021 sales. The retailer, headquartered in Menomonee Falls, Wisconsin, opened its first department store in 1962.
Read more on KSS →Altria comprises Philip Morris USA, U.S. Smokeless Tobacco, John Middleton, Helix Innovations, and Philip Morris Capital, although the company plans to wind down Philip Morris Capital by the end of 2022. It holds a 10% interest in the world's largest brewer, Anheuser-Busch InBev. Through its tobacco subsidiaries, Altria holds the leading position in cigarettes and smokeless tobacco in the United States and the number-two spot in machine-made cigars. The company's Marlboro brand is the leading cigarette brand in the U.S. with a 43% share in 2020. Altria holds strategic investments in JUUL Labs (35% economic interest) and Cronos (42%).
Read more on MO →