Compare Kroger Co (KR) vs Victoria's Secret & Co (VSXY) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Kroger Co vs Victoria's Secret & Co — how do they compare? Kroger Co trades at $61.64 (market cap $36.27B), while Victoria's Secret & Co trades at $82.87 (market cap $6.91B). The key difference: Kroger Co is far larger — about 5.2× Victoria's Secret & Co's market cap, and Kroger Co pays a 2.54% dividend while Victoria's Secret & Co pays none. Which is the better fit depends on your goals — on Pluang, investors hold Kroger Co for 108 Days and Victoria's Secret & Co for 34 Days on average.
| KR | VSXY | |
|---|---|---|
Market Cap | $36.27B | $6.91B |
Volume | 8,301,523 | 1,346,928 |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $75.60 | $99.97 |
52-Week Low | $55.53 | $28.25 |
Typical Hold Time | 108 Days | 34 Days |
Enterprise Value | $57.69B | $9.29B |
Dividend Yield | 2.54% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Kroger (KR) trades at $61.41, up 3.65% with a bullish technical signal and positive analyst sentiment. The stock shows strong fundamentals with $147.12B revenue, 23.11% gross margins, and consistent dividend payments. Recent earnings beat expectations in Q2 2026, while Q1 2026 slightly missed. Technical indicators show the stock trading near pivot point resistance at $62 with solid support at $59-60 levels. The company maintains robust cash flow generation with $5.79B from operations in 2025.
Kroger presents a compelling investment case with attractive valuation (P/S 0.26), strong analyst support (47.72% buy ratings), and $70.62 consensus price target offering 15% upside. Key risks include integration challenges with Giant Eagle acquisition, cost pressures affecting 2026 margins, and competitive threats from Walmart. The stock's digital growth initiatives and retail media expansion provide growth catalysts, though investors should monitor identical sales performance and acquisition integration progress.
Victoria's Secret (VSXY) trades at $86.61, up 0.96% with strong technical momentum and bullish moving average signals. The company demonstrates improving fundamentals with three consecutive quarterly earnings beats and a projected 2026 net income rebound to $378M. Recent news highlights brand momentum through fashion show expansion and omnichannel growth, though valuation remains elevated at P/E 19.33.
The outlook appears positive with 60% analyst buy ratings and $86.80 consensus target, but risks include rich valuation, rising costs, and competitive pressures. Earnings growth acceleration and international expansion provide catalysts, while margin sustainability and consumer demand volatility present challenges for sustained shareholder returns.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
About Kroger Co
Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →About Victoria's Secret & Co
Victoria's Secret & Co is a specialty retailer of lingerie, pajamas, and beauty products with prestige fragrances and body care. It serves customers at its Lingerie and Beauty stores around the globe and online enabling them to shop the brand anywhere and anytime.
Read more on VSXY →
