Compare Kroger Co (KR) vs Vital Farms Inc (VITL) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Kroger Co vs Vital Farms Inc — how do they compare? Kroger Co trades at $57.78 (market cap $35.75B), while Vital Farms Inc trades at $13.16 (market cap $590.45M). The key difference: Kroger Co is far larger — about 60.5× Vital Farms Inc's market cap, and Kroger Co pays a 2.47% dividend while Vital Farms Inc pays none. Which is the better fit depends on your goals.
| KR | VITL | |
|---|---|---|
Market Cap | $35.75B | $590.45M |
Sector | Consumer Staples | Consumer Staples |
52-Week High | $75.60 | $52.41 |
52-Week Low | $55.53 | $8.28 |
Enterprise Value | $55.85B | $593.26M |
Dividend Yield | 2.47% | — |
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Kroger Co
Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →About Vital Farms Inc
Vital Farms is a leading provider of ethically produced, pasture-raised eggs and butter in the United States. Operating as a Public Benefit Corporation, it manages a network of over 650 family farms to deliver high-welfare food products. It leverages a scalable 'asset-light' partnership model that prioritizes transparency and animal welfare to meet the growing consumer demand for clean-label and sustainable food sources.
Read more on VITL →
