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Compare Kroger Co (KR) vs Under Armour Inc Class A (UA) Price & Performance

Under Armour Inc Class ATrade

Price performance (Past 24H)

Key statistics

Kroger Co vs Under Armour Inc Class A — how do they compare? Kroger Co trades at $61.64 (market cap $36.27B), while Under Armour Inc Class A trades at $4.78 (market cap $2.07B). The key difference: Kroger Co is far larger — about 17.5× Under Armour Inc Class A's market cap, and Kroger Co pays a 2.54% dividend while Under Armour Inc Class A pays none. Which is the better fit depends on your goals — on Pluang, investors hold Kroger Co for 108 Days and Under Armour Inc Class A for 18 Days on average.

KRUA
Market Cap
$36.27B$2.07B
Volume
8,301,5232,680,141
Sector
Consumer StaplesConsumer Cyclical
52-Week High
$75.60$7.88
52-Week Low
$55.53$3.96
Typical Hold Time
108 Days18 Days
Enterprise Value
$57.69B$3.05B
Dividend Yield
2.54%—

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Kroger Co

Kroger (KR) trades at $61.41, up 3.65% with a bullish technical outlook. The stock shows strong fundamentals with $147.12B revenue and $2.67B net income for 2025, though net margin remains thin at 0.73%. Recent earnings beat expectations in Q2 2026, and the company maintains consistent dividends. Analysts are moderately bullish with a $70.62 consensus target, citing digital growth and operational improvements as key drivers.

KR offers value with low P/S (0.26) and stable cash flow generation, but faces risks from competitive pressures and integration challenges from acquisitions. The stock presents opportunity for investors seeking defensive exposure with dividend income, though margin compression and economic sensitivity warrant caution.

Under Armour Inc Class A

Under Armour (UA) trades at $4.74, up 0.85% with a bullish technical signal despite mixed earnings. The company faces revenue declines and negative profitability with a -9.99% net margin, though valuation metrics like P/S of 0.41 appear attractive. Recent Q2 2026 earnings beat expectations, but guidance has been lowered amid softer consumer demand.

Outlook remains challenging with significant cash burn and competitive pressures. While analyst sentiment is mixed with 39.7% buy ratings, the stock offers speculative value for turnaround investors willing to bear execution risks and ongoing revenue headwinds in the athletic apparel sector.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

KR
2% Buy98% Sell
Avg holding period · 108 Days
UA

No sentiment data available yet.

About Kroger Co

Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.

Read more on KR →

About Under Armour Inc Class A

Under Armour is a leading inventor, marketer, and distributor of branded athletic performance apparel, footwear, and accessories. Built on the 'technical' performance of synthetic fabrics, the company is currently undergoing a multi-year brand evolution centered on premium product innovation, operational rigor, and a renewed focus on its North American core under the guidance of founder Kevin Plank.

Read more on UA →