Kroger Co vs Shopify Inc. — how do they compare? Kroger Co trades at $61.64 (market cap $36.27B), while Shopify Inc. trades at $170.85 (market cap $211.73B). The key difference: Shopify Inc. is far larger — about 5.8× Kroger Co's market cap, and Kroger Co pays a 2.54% dividend while Shopify Inc. pays none. Which is the better fit depends on your goals — on Pluang, investors hold Kroger Co for 108 Days and Shopify Inc. for 78 Days on average.
| KR | SHOP | |
|---|---|---|
Market Cap | $36.27B | $211.73B |
Volume | 8,301,523 | 7,146,651 |
Sector | Consumer Staples | Technology |
52-Week High | $75.60 | $179.01 |
52-Week Low | $55.53 | $95.40 |
Typical Hold Time | 108 Days | 78 Days |
Enterprise Value | $57.69B | $206.96B |
Dividend Yield | 2.54% | — |
Signals from Pluang's Aura AI — not financial advice
Kroger (KR) trades at $61.41, up 3.65% with a bullish technical signal and positive analyst sentiment. The stock shows strong fundamentals with $147.12B revenue, 23.11% gross margins, and consistent dividend payments. Recent earnings beat expectations in Q2 2026, while Q1 2026 slightly missed. Technical indicators show the stock trading near pivot point resistance at $62 with solid support at $59-60 levels. The company maintains robust cash flow generation with $5.79B from operations in 2025.
Kroger presents a compelling investment case with attractive valuation (P/S 0.26), strong analyst support (47.72% buy ratings), and $70.62 consensus price target offering 15% upside. Key risks include integration challenges with Giant Eagle acquisition, cost pressures affecting 2026 margins, and competitive threats from Walmart. The stock's digital growth initiatives and retail media expansion provide growth catalysts, though investors should monitor identical sales performance and acquisition integration progress.
Shopify (SHOP) trades at $164.54, down 0.84% on the day, with strong technical momentum showing bullish moving average signals despite overbought RSI readings. The company demonstrates robust revenue growth, with 2025 revenue reaching $11.56 billion and net income of $1.23 billion, though valuation metrics remain elevated with a P/E of 111. Recent developments include the launch of Canvas AI store-building tools and expanding payment services.
Shopify maintains strong growth trajectory with accelerating merchant solutions revenue and expanding AI capabilities. However, premium valuation multiples and competitive pressures from Amazon pose risks. Analyst consensus remains bullish with 67% buy ratings and $168.63 price target, suggesting modest upside potential from current levels.
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Latest headlines on both assets
Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →Shopify Inc. provides a cloud-based commerce platform. The Company offers a platform for merchants to create an omni-channel experience that helps showcase the merchant's brand.
Read more on SHOP →