Compare Kroger Co (KR) vs Stitch Fix Inc (SFIX) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Kroger Co vs Stitch Fix Inc — how do they compare? Kroger Co trades at $61.45 (market cap $36.27B), while Stitch Fix Inc trades at $2.83 (market cap $366.07M). The key difference: Kroger Co is far larger — about 99.1× Stitch Fix Inc's market cap, and Kroger Co pays a 2.54% dividend while Stitch Fix Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Kroger Co for 108 Days and Stitch Fix Inc for 31 Days on average.
| KR | SFIX | |
|---|---|---|
Market Cap | $36.27B | $366.07M |
Volume | 8,301,523 | 5,152,008 |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $75.60 | $5.64 |
52-Week Low | $55.53 | $2.16 |
Typical Hold Time | 108 Days | 31 Days |
Enterprise Value | $57.69B | $261.88M |
Dividend Yield | 2.54% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Kroger (KR) trades at $61.04, up 3.02% with a bullish technical signal and strong analyst support. The stock shows solid fundamentals with $147.12B revenue, 14.24% ROE, and consistent dividend payments. Recent earnings beat expectations in two of the last three quarters, while the company demonstrates strong cash flow generation with $5.79B from operations in 2025. Technical indicators show the stock trading near pivot point resistance at $62 with bullish moving average alignment.
Kroger presents a compelling value opportunity with low P/S ratio of 0.26 and 47.7% analyst buy ratings, though near-term risks include integration challenges from the Giant Eagle acquisition and cost pressures. The consensus price target of $70.62 suggests 15.7% upside potential, supported by digital growth initiatives and retail media expansion, but investors should monitor identical sales trends and margin pressures in the competitive grocery sector.
Stitch Fix (SFIX) trades at $2.775, up 1.65% on the day, but faces a bearish technical outlook with recent earnings beats overshadowed by weak forward guidance. The company reported a net loss of $28.74 million for 2025, though losses have narrowed significantly from prior years. Revenue remains stable at $1.27 billion, but negative cash flow and multiple law firm investigations into potential fraud create headwinds.
The investment outlook is cautious. While valuation appears cheap on a P/S basis and AI initiatives show promise, declining active clients, negative profitability metrics, and bearish analyst sentiment limit upside. The primary risk is execution against a challenging consumer backdrop, with the stock's trajectory hinging on a sustainable turnaround in client growth and margins.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Kroger Co
Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →About Stitch Fix Inc
Stitch Fix Inc offers personal style service for men and women. The company engages in delivering one-to-one personalization to clients through the combination of data science and human judgment. It provides a shipment service called A FIX where the stylist's hand selects items from several merchandises with analysis of client and merchandise data to provide a personalized shipment of apparel, shoes, and accessories suited to the client's needs. The company offers products across categories, brands, product types and price points including Women's, Petite, Maternity, Men's and Plus. It also offers various product types, including denim, dresses, blouses, skirts, shoes, jewelry and handbags, and sells merchandise across various range of price points.
Read more on SFIX →
