Kroger Co vs Rent the Runway Inc — how do they compare? Kroger Co trades at $58 (market cap $35.75B), while Rent the Runway Inc trades at $3.11 (market cap $104.26M). The key difference: Kroger Co is far larger — about 342.9× Rent the Runway Inc's market cap, and Kroger Co pays a 2.47% dividend while Rent the Runway Inc pays none. Which is the better fit depends on your goals.
| KR | RENT | |
|---|---|---|
Market Cap | $35.75B | $104.26M |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $75.60 | $9.39 |
52-Week Low | $55.53 | $3.09 |
Enterprise Value | $55.85B | $264.36M |
Dividend Yield | 2.47% | — |
Signals from Pluang's Aura AI — not financial advice
Kroger (KR) trades at $58.39, down 0.73% on the day, with a bearish technical signal and mixed earnings history. The company maintains stable revenue near $147 billion (2025) and recently announced a $1.65 billion acquisition of Giant Eagle (Reuters, July 1, 2026). Cash flow from operations remains strong at $5.79 billion, though net income margin is thin at 0.71%.
Outlook: KR offers value with low P/S (0.25) and dividend yield, but faces margin pressure and integration risks from acquisitions. Analyst consensus is bullish with a $68.63 price target, though technical weakness and competitive threats warrant caution for near-term volatility.
RENT trades at $3.11, down 1.58% with a bearish technical signal. The company shows improving fundamentals with revenue growing to $306.20M in 2025 and narrowing losses from -$212M in 2022 to -$69.90M. Valuation metrics appear attractive with P/E of 0.42 and P/S of 0.17, while recent leadership changes and Q1 2026 revenue growth of 29.2% suggest operational momentum.
Despite deep negative equity and high debt levels, RENT's improving margin trends and analyst buy ratings (42% consensus) indicate potential upside. Key risks include persistent negative cash flow and competitive pressures in the rental fashion space. The stock presents a high-risk opportunity with valuation support if turnaround execution continues.
Trailing returns across standard periods
Latest headlines on both assets
Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →Rent the Runway Inc is an e-commerce platform that allows users to rent, subscribe, or buy designer apparel and accessories.
Read more on RENT →