Kroger Co vs Nu Holdings Ltd — how do they compare? Kroger Co trades at $61.64 (market cap $36.27B), while Nu Holdings Ltd trades at $16.12 (market cap $74.30B). The key difference: Nu Holdings Ltd is far larger — about 2× Kroger Co's market cap, and Kroger Co pays a 2.54% dividend while Nu Holdings Ltd pays none. Which is the better fit depends on your goals — on Pluang, investors hold Kroger Co for 108 Days and Nu Holdings Ltd for 53 Days on average.
| KR | NU | |
|---|---|---|
Market Cap | $36.27B | $74.30B |
Volume | 8,301,523 | 80,294,805 |
Sector | Consumer Staples | Financials |
52-Week High | $75.60 | $18.76 |
52-Week Low | $55.53 | $11.60 |
Typical Hold Time | 108 Days | 53 Days |
Enterprise Value | $57.69B | $96.91B |
Dividend Yield | 2.54% | — |
Signals from Pluang's Aura AI — not financial advice
Kroger (KR) trades at $61.64, up 4.03% today, with a bullish technical signal supported by moving averages. The stock shows mixed fundamentals with a low P/S ratio of 0.26 but elevated P/E of 33.19, while recent earnings beat expectations in two of the last three quarters. Analyst consensus is moderately bullish with a $70.62 price target, representing 14.6% upside potential from current levels.
Kroger offers value through its low valuation multiples and consistent dividends, but faces headwinds from competitive pressures and integration risks from pending acquisitions. The company's digital growth initiatives and retail media expansion provide growth catalysts, though margin compression remains a concern amid rising costs and softer sales guidance for fiscal 2026.
NU Holdings stock trades at $16.12, up 3.47% today, with a bullish technical outlook from moving averages. The company reported strong revenue growth, with 2025 revenue reaching $10.63 billion and net income of $2.87 billion, though recent quarterly EPS results have been mixed. Analyst consensus is bullish with a $16.53 price target, and sentiment is positive following the denial of Monzo acquisition talks.
The outlook for NU remains positive due to robust profitability and expanding customer base, but risks include credit quality concerns and high valuation multiples. Upside potential exists if earnings growth continues, yet investors face volatility from acquisition speculation and competitive pressures in digital banking.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →Nu Holdings Ltd is engaged in providing digital banking services. It offers several financial services such as Credit cards, Personal Account, Investments, Personal Loans, Insurance, Mobile payments, Business Account, and Rewards.
Read more on NU →