Kroger Co vs Newegg Commerce Inc — how do they compare? Kroger Co trades at $56 (market cap $34.46B), while Newegg Commerce Inc trades at $18.38 (market cap $398.29M). The key difference: Kroger Co is far larger — about 86.5× Newegg Commerce Inc's market cap, and Kroger Co pays a 2.56% dividend while Newegg Commerce Inc pays none. Which is the better fit depends on your goals.
| KR | NEGG | |
|---|---|---|
Market Cap | $34.46B | $398.29M |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $75.60 | $128.09 |
52-Week Low | $55.53 | $12.87 |
Enterprise Value | $54.56B | $397.09M |
Dividend Yield | 2.56% | — |
Signals from Pluang's Aura AI — not financial advice
Kroger (KR) trades at $56.48, down 0.44% on the day, with a bearish technical signal driven by moving averages. The company reported mixed Q1 2026 earnings, missing EPS estimates by $0.01, but maintains a strong cash flow position with $2.08B net cash flow in 2025. Recent corporate actions include dividend payments, and news highlights e-commerce leadership changes and product recalls.
The outlook is balanced; analyst consensus is a Buy with a $68.25 price target, implying 21% upside, supported by stable revenue and margin expansion. Risks include competitive pressures, debt increase, and operational challenges from recent recalls. The stock offers value with a low P/S ratio but faces near-term technical headwinds.
Newegg Commerce (NEGG) trades at $18.38, up 8.76% in the last session, with a bullish technical outlook and recent earnings beats. The company reported revenue of $1.44 billion for 2025, with a net loss narrowing to $4.88 million, showing improved profitability trends. Recent news highlights AI shopping features and exclusive product launches, indicating innovation efforts.
The outlook is cautiously optimistic due to earnings improvement and positive analyst sentiment, but risks include volatile cash flows, high P/E ratio, and competitive pressures in e-commerce. Institutional interest remains limited, with one analyst rating the stock a Buy as of 2026-08-12.
Trailing returns across standard periods
Latest headlines on both assets
Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →Newegg Commerce Inc is an e-commerce company offering direct sales and an online marketplace platform for IT computer components, consumer electronics, entertainment, smart home and gaming products and provides certain third-party logistics services globally.
Read more on NEGG →