Kroger Co vs Nasdaq Inc — how do they compare? Kroger Co trades at $58 (market cap $35.75B), while Nasdaq Inc trades at $90.82 (market cap $51.96B). The key difference: Nasdaq Inc is the larger of the two by market cap, and Kroger Co pays the higher dividend (2.47%). Which is the better fit depends on your goals.
| KR | NDAQ | |
|---|---|---|
Market Cap | $35.75B | $51.96B |
Sector | Consumer Staples | Financials |
52-Week High | $75.60 | $100.98 |
52-Week Low | $55.53 | $76.85 |
Enterprise Value | $55.85B | $59.02B |
Dividend Yield | 2.47% | 1.22% |
Signals from Pluang's Aura AI — not financial advice
Kroger (KR) trades at $58.39, down 0.73% on the day, with a bearish technical signal and mixed earnings history. The company maintains stable revenue near $147 billion (2025) and recently announced a $1.65 billion acquisition of Giant Eagle (Reuters, July 1, 2026). Cash flow from operations remains strong at $5.79 billion, though net income margin is thin at 0.71%.
Outlook: KR offers value with low P/S (0.25) and dividend yield, but faces margin pressure and integration risks from acquisitions. Analyst consensus is bullish with a $68.63 price target, though technical weakness and competitive threats warrant caution for near-term volatility.
Nasdaq (NDAQ) trades at $92.00, up 0.39% on the day, with a bullish technical outlook supported by moving averages and a consensus analyst price target of $105.60. Recent earnings beats and strong profitability margins, including a net income margin of 23.03%, highlight fundamental strength. The company continues to expand its non-trading businesses and execute strategic initiatives, as noted in recent financial media coverage.
The outlook for NDAQ is positive, driven by consistent earnings performance and strategic growth in market infrastructure. Key risks include market volatility sensitivity and high valuation multiples. Investors should weigh the robust analyst support against potential macroeconomic headwinds affecting exchange volumes.
Trailing returns across standard periods
Latest headlines on both assets
Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →Founded in 1971, Nasdaq is primarily known for its equity exchange, but in addition to its market-services business (about 35% of sales), the company sells and distributes market data as well as offers Nasdaq-branded indexes to asset managers and investors through its information-services segment (30%). Nasdaq's corporate-services business (20%) offers listing services and related investor relations products to publicly traded companies and through the company's market technology group (15%), Nasdaq facilitates the exchange operations of other exchanges throughout the world and provides financial compliance services.
Read more on NDAQ →