CarMax, Inc vs The Coca-Cola Co K — how do they compare? CarMax, Inc trades at $58.03 (market cap $8.26B), while The Coca-Cola Co K trades at $86.36 (market cap $372.08B). The key difference: The Coca-Cola Co K is far larger — about 45× CarMax, Inc's market cap, and The Coca-Cola Co K pays a 2.45% dividend while CarMax, Inc pays none. Which is the better fit depends on your goals.
| KMX | KO | |
|---|---|---|
Market Cap | $8.26B | $372.08B |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $62.17 | $89.08 |
52-Week Low | $30.88 | $65.67 |
Enterprise Value | $26.77B | $399.26B |
Volume | — | 14,630,257 |
Dividend Yield | — | 2.45% |
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Coca-Cola (KO) trades at $86.87, down 0.21% on the day, with a bullish technical signal and strong fundamental performance. The stock has consistently beaten earnings estimates in recent quarters, with Q2 2026 EPS of $0.97 exceeding the $0.92 forecast. Key valuation ratios include a P/E of 26.09 and ROE of 44.23%, while cash flow trends show robust operational performance. Recent news highlights institutional buying and stable demand trends ahead of Q3 earnings.
The outlook remains positive with a consensus price target of $95.83, implying 10.3% upside. Strengths include a 64-year dividend growth streak and high profitability, but risks involve regional demand divergence and elevated debt levels. Analyst sentiment is bullish with 60% buy ratings, supporting a favorable investment case for long-term holders.
Trailing returns across standard periods
Latest headlines on both assets
CarMax sells, finances, and services used and new cars through a chain of over 230 used retail stores. It was formed in 1993 as a unit of Circuit City and spun off into an independent company in late 2002. Used-vehicle sales typically account for about 83% of revenue and wholesale about 13%, with the remaining portion composed of extended service plans and repair. In fiscal 2022, the company retailed and wholesaled 924,338 and 706,212 used vehicles, respectively. CarMax is the largest used-vehicle retailer in the U.S. but still estimates that it has only about 4% U.S. market share of vehicles 0-10 years old in 2021. It seeks over 5% share by the end of calendar 2025 and revenue between $33 billion to $45 billion by fiscal 2026. CarMax is based in Richmond, Virginia.
Read more on KMX →The Coca-Cola Company manufactures, markets, and distributes soft drink concentrates and syrups. The Company also distributes and markets juice and juice-drink products. Coca-Cola distributes its products to retailers and wholesalers in the United States and internationally.
Read more on KO →