KeyCorp vs Zeta Global Holdings Corp — how do they compare? KeyCorp trades at $19.97 (market cap $21.45B), while Zeta Global Holdings Corp trades at $33.09 (market cap $8.29B). The key difference: KeyCorp is far larger — about 2.6× Zeta Global Holdings Corp's market cap, and KeyCorp pays a 4.08% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals — on Pluang, investors hold KeyCorp for 66 Days and Zeta Global Holdings Corp for 19 Days on average.
| KEY | ZETA | |
|---|---|---|
Market Cap | $21.45B | $8.29B |
Volume | 19,450,846 | 7,156,795 |
Sector | Financials | Technology |
52-Week High | $23.99 | $33.74 |
52-Week Low | $16.78 | $14.55 |
Typical Hold Time | 66 Days | 19 Days |
Enterprise Value | $34.63B | $8.18B |
Dividend Yield | 4.08% | — |
Signals from Pluang's Aura AI — not financial advice
KeyCorp (KEY) trades at $20.1, up 1.36% today, with a bearish technical signal from moving averages but neutral oscillators. The company shows strong fundamentals with a P/E of 11.75, net income margin of 26.72%, and three consecutive quarterly EPS beats. Recent news includes a prime rate hike to 7.00% and executive appointments, while the dividend remains frozen.
The outlook is mixed: analyst consensus is bullish with a $25.00 price target, but technical weakness and competitive dividend pressures pose risks. Revenue growth and share buybacks support upside, yet interest rate sensitivity and margin pressures require monitoring for sustained performance.
ZETA trades at $33.03, down 2.1% today but remains near recent highs with strong technical momentum. The company shows robust revenue growth with $1.3B in 2025 and projected $1.6B in 2026, though profitability remains challenged with negative net margins. Recent earnings beats and expanding customer base (197 superscale customers in Q2 2026) support the bullish analyst consensus.
ZETA presents a growth story with expanding AI platform adoption and international expansion, but faces execution risks amid negative cash flow and high valuation multiples. The stock's 75% buy rating from analysts suggests upside potential, though investors should monitor margin improvement and cash flow sustainability.
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Latest headlines on both assets
With assets of over $170 billion, Ohio-based KeyCorp's bank footprint spans 16 states, but it is predominantly concentrated in its two largest markets: Ohio and New York. KeyCorp is primarily focused on serving middle-market commercial clients through a hybrid community/corporate bank model.
Read more on KEY →Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.
Read more on ZETA →