KeyCorp vs Yum! Brands, Inc. — how do they compare? KeyCorp trades at $23.55 (market cap $25.17B), while Yum! Brands, Inc. trades at $148 (market cap $40.62B). The key difference: Yum! Brands, Inc. is the larger of the two by market cap, and KeyCorp pays the higher dividend (3.52%). Which is the better fit depends on your goals.
| KEY | YUM | |
|---|---|---|
Market Cap | $25.17B | $40.62B |
Sector | Financials | Consumer Cyclical |
52-Week High | $23.99 | $168.16 |
52-Week Low | $16.78 | $138.21 |
Dividend Yield | 3.52% | 2.04% |
Enterprise Value | — | $51.88B |
Signals from Pluang's Aura AI — not financial advice
KeyCorp (KEY) trades at $22.95, down 2.55% today, but maintains strong fundamentals with a P/E of 14.31 and consistent earnings beats. The company reported Q2 2026 EPS of $0.44, beating estimates by 6.4%, driven by 7% revenue growth and expanding net interest margins. Technical indicators show a bullish moving average signal while oscillators remain neutral, with support at $23 and resistance at $24.
Outlook remains positive with analyst consensus price target of $31.06 (35% upside) and 61% buy ratings. Key risks include interest rate sensitivity and competitive banking pressures, but strong capital position and strategic acquisitions support growth trajectory through 2027.
YUM trades at $147.10, down 0.55% amid a cyclosporiasis outbreak linked to Taco Bell lettuce. Technicals are bearish with key support at $145, while fundamentals show steady revenue growth to $8.21B in 2025 and a net margin of 20.48%. The company maintains strong cash flow from operations of $2.01B but carries high long-term debt of $11.25B.
Despite near-term headwinds from food safety concerns, YUM's diversified brand portfolio and consistent profitability support a positive long-term outlook. Analyst consensus price target of $177 suggests 20% upside, but investors should monitor outbreak resolution and Q2 2026 earnings due soon.
Trailing returns across standard periods
Latest headlines on both assets
With assets of over $170 billion, Ohio-based KeyCorp's bank footprint spans 16 states, but it is predominantly concentrated in its two largest markets: Ohio and New York. KeyCorp is primarily focused on serving middle-market commercial clients through a hybrid community/corporate bank model.
Read more on KEY →Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Read more on YUM →