Compare HubSpot Inc (HUBS) vs Upwork Inc (UPWK) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
HubSpot Inc vs Upwork Inc — how do they compare? HubSpot Inc trades at $202.02 (market cap $11.19B), while Upwork Inc trades at $8.9 (market cap $1.14B). The key difference: HubSpot Inc is far larger — about 9.8× Upwork Inc's market cap. Which is the better fit depends on your goals.
| HUBS | UPWK | |
|---|---|---|
Market Cap | $11.19B | $1.14B |
Sector | Technology | Industrials |
52-Week High | $560.90 | $22.11 |
52-Week Low | $170.39 | $7.84 |
Enterprise Value | $9.74B | $934.87M |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
HubSpot (HUBS) trades at $218.58, down 2.53% on the day, with a bullish technical signal from moving averages but overbought RSI readings. The company shows strong revenue growth, reaching $3.13B in 2025, and has beaten EPS estimates for three consecutive quarters. Analyst sentiment remains overwhelmingly positive with an 80.85% buy rating and a $261.67 consensus price target, suggesting significant upside potential from current levels.
The outlook for HUBS is favorable due to robust customer growth and AI-driven product expansion, though high valuation multiples (P/E of 121.69) pose a risk if growth slows. Key risks include competitive pressures in the CRM space and market volatility. The stock presents a growth opportunity supported by solid fundamentals and positive analyst coverage, but investors should be cautious of premium pricing relative to earnings.
UPWK trades at $9.19, up 1.43% today, with a bullish technical signal from moving averages. The company reported $788M revenue in 2025 with strong profitability margins (net income margin 13.81%) and attractive valuation ratios (P/E 11.52, P/S 1.64). Recent news highlights AI integration initiatives and Q2 2026 earnings anticipation, though legal investigations pose sentiment headwinds.
The outlook is cautiously optimistic with a $10.67 analyst price target suggesting 16% upside. Key opportunities include sustained revenue growth and AI-powered marketplace expansion, while risks involve earnings misses, legal overhangs, and competitive pressures in the gig economy space.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About HubSpot Inc
HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot's mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.
Read more on HUBS →About Upwork Inc
Upwork Inc is a United States-based company that operates an online marketplace that enables businesses to find and work with highly-skilled independent professionals. The develops platform for hiring and freelancing purposes. Its products offering include Upwork Basic, Upwork Plus, Upwork Business, Upwork Enterprise, and Upwork Payroll. The business generates revenue from Talent and Clients across the USA, India, the Philippines and the rest of the world. Substantial income is derived from providing services to Clients.
Read more on UPWK →
