Compare HubSpot Inc (HUBS) vs SMX Security Matters plc (SMX) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
HubSpot Inc vs SMX Security Matters plc — how do they compare? HubSpot Inc trades at $229.3 (market cap $11.56B), while SMX Security Matters plc trades at $3.79 (market cap $4.13M). The key difference: HubSpot Inc is far larger — about 2799× SMX Security Matters plc's market cap, and HubSpot Inc is trading nearer its 52-week high, SMX Security Matters plc nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold HubSpot Inc for 78 Days and SMX Security Matters plc for 21 Days on average.
| HUBS | SMX | |
|---|---|---|
Market Cap | $11.56B | $4.13M |
Volume | 1,891,287 | 124,362 |
Sector | Technology | Industrials |
52-Week High | $494.58 | $74.08K |
52-Week Low | $170.39 | $3.79 |
Typical Hold Time | 78 Days | 21 Days |
Enterprise Value | $10.46B | -$27.20M |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
HubSpot (HUBS) trades at $228.30, up 3.63% with strong technical momentum and bullish moving averages. The company demonstrates robust revenue growth, reaching $3.13B in 2025 with improving profitability, though valuation ratios remain elevated. Recent analyst day highlighted AI strategy enhancements and margin expansion targets, while institutional buying and positive earnings beats support investor confidence.
Outlook remains positive with 57% analyst buy ratings and $243.65 consensus target, though risks include high P/E ratio, competitive pressures, and potential AI disruption concerns. The stock offers growth exposure with solid cash flow generation but requires monitoring of execution against ambitious margin targets.
SMX trades at $3.79, down 2.82% with bearish technical signals despite oversold RSI readings. The company shows severe financial distress with zero revenue, negative $169.18M net income, and negative ROE of -819.22%. Recent news highlights SMX's Digital Material Passport technology gaining media attention from Forbes, TIME, and Boston Herald for recycled plastic verification and 'Made in America' authentication solutions.
The outlook remains highly speculative given the absence of revenue and substantial losses. While technology innovation presents long-term potential, immediate risks include cash burn sustainability and dependence on financing activities. Investors should approach with caution given the fundamental weaknesses and bearish technical indicators.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About HubSpot Inc
HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot's mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.
Read more on HUBS →About SMX Security Matters plc
SMX Security Matters plc is a digital authentication and tracking technology company that uses a chemical-based, invisible marker system to trace and verify products across global supply chains. Their technology creates a 'digital twin' of physical products, used for quality control, counterfeiting prevention, and ensuring sustainability compliance from raw materials to final sale. The company's solutions are applied across various industries, including precious materials, luxury goods, and fast-moving consumer goods.
Read more on SMX →
