Compare Hilton Hotels Corporation Common Stock (HLT) vs Zeta Global Holdings Corp (ZETA) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Hilton Hotels Corporation Common Stock vs Zeta Global Holdings Corp — how do they compare? Hilton Hotels Corporation Common Stock trades at $322.67 (market cap $70.82B), while Zeta Global Holdings Corp trades at $28.28 (market cap $7.32B). The key difference: Hilton Hotels Corporation Common Stock is far larger — about 9.7× Zeta Global Holdings Corp's market cap, and Hilton Hotels Corporation Common Stock pays a 0.19% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals.
| HLT | ZETA | |
|---|---|---|
Market Cap | $70.82B | $7.32B |
Sector | Consumer Cyclical | Technology |
52-Week High | $350.22 | $29.15 |
52-Week Low | $256.75 | $14.55 |
Enterprise Value | $83.83B | $7.20B |
Dividend Yield | 0.19% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Hilton Worldwide Holdings (HLT) trades at $311.00, down 2.08% over 24 hours, amid a bearish technical signal. The stock shows strong fundamentals with Q2 2026 EPS of $2.29 meeting estimates and revenue growth to $12.04 billion in 2025. However, a high P/E of 46.21 and rising debt-to-asset ratio to 73.88% in 2025 highlight valuation and leverage concerns. Recent news includes a 50-day strike at a Seattle hotel and mixed institutional trading activity.
The outlook for HLT is cautiously optimistic, supported by robust travel demand and a record pipeline, but tempered by premium valuation and debt risks. Analysts maintain a buy consensus with a $352.00 price target, suggesting 13% upside. Key risks include labor disputes, soft international demand, and interest rate sensitivity. Investors should weigh growth prospects against financial leverage and market sentiment shifts.
Zeta Global (ZETA) trades at $28.51, up 3.52% with strong technical momentum and bullish analyst sentiment. The stock shows robust revenue growth with 2026 projections reaching $1.6B and recent quarters consistently beating earnings estimates. Technical indicators signal bullish momentum with the current price approaching key resistance at $30, while fundamental metrics show improving profitability trends despite negative net margins.
The outlook remains positive with 73% analyst buy ratings and a $30.44 consensus target, representing 6.8% upside. Key risks include premium valuation (EV/EBITDA 95.89) and execution challenges amid aggressive growth targets. Recent AI partnerships and 20 consecutive beat-and-raise quarters support the growth narrative, though investors should monitor margin expansion and competitive pressures.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Hilton Hotels Corporation Common Stock
Hilton Worldwide Holdings operates 1,074,791 rooms across its 18 brands addressing the midscale through luxury segments as of Dec. 31, 2021. Hampton and Hilton are the two largest brands by total room count at 28% and 21%, respectively, as of Dec. 31, 2021. Recent brands launched over the last few years include Home2, Curio, Canopy, Tru, and Tempo. Managed and franchised represent the vast majority of adjusted EBITDA, predominantly from the Americas regions.
Read more on HLT →About Zeta Global Holdings Corp
Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.
Read more on ZETA →
